Experience

• 

  Health City Cayman Islands

  • East End, Cayman Islands

  • Marketing & Communications Manager

    • Jan 2023 - Present
    • East End, Cayman Islands

• 

  Self-employed

  • Marketing Communications Consultant

    • Oct 2013 - Dec 2022

    Developing/supporting and executing internal and external PR and Marketing Communications strategiesManaging relationships with suppliers and partners to ensure client’s specifications and standards are metContent creation for various channels/imperatives (videos, newsletters, eblasts, press releases, speeches etc.)Copywriting, editing, and proofreading

• 

  VM Group

  • Kingston, Jamaica

  • Marketing Communications Consultant

    • Feb 2014 - Jan 2015
    • Kingston, Jamaica

    Created and executed internal and external PR and Marketing Communications strategiesManaged relationships with suppliers and partners to ensure client’s specifications and standards were metContent creation for messaging channels/imperatives (videos, newsletters, eblasts, press releases, speeches etc.)

• 

  JMMB Group Jamaica

  • Kingston, Jamaica

  • Channel Marketing Officer

    • Oct 2009 - Oct 2013
    • Kingston, Jamaica

    Developed digital campaign strategyChannel management/developmentDrafted and developed collateral material for all channels and target audiencesCoordinated the production and timely delivery of all publicationsManaged relationships with suppliers and partners to ensure company’s specifications and standards were metCoached team members (including senior execs) for media interviews

• 

  Sportsmax Limited

  • Kingston, Jamaica

  • Senior Television Producer

    • 2003 - 2009
    • Kingston, Jamaica

    - Exemplary performances resulted in being promoted to a senior production post in three years (Production Coordinator, Associate Producer, Producer, Senior Producer)- Pioneered a traffic control system- Inspired production crews of up to 30 members to thrive in tight deadlines, delivering live and recorded content at world-class standards- Lead the production of the first live transmission of Jamaica Premier League football on Fox Sports (USA)- Ensured ‘right fit, right role’ by contracting and/or assigning the appropriate team member to each job- Maximised production budgets by implementing cost management initiatives to ensure no waste or overages- Increased revenue and viewership by creating new sports productions such as polo