Okay, let’s calculate this. Ki Coale has a broad set of skills that are in demand, particularly in the non-profit and startup sectors. Community management and social media skills are valuable, but may not command top dollar. User experience and project management skills are more specialized and can be more lucrative. Considering her experience in non-profits and startups, I'll look at benchmarks for these industries. Non-profit professionals with similar skills can average $40–$60 per hour, while startup professionals can average $80–$120 per hour. Given Ki's broad skillset and experience, I'll estimate her hourly rate to be around $85, which is below the startup average but above the non-profit average.