Experience

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  SAIC Motor

  • Ho Chi Minh City, Vietnam

  • Marketing Communication Manager

    • Apr 2023 - Present
    • Ho Chi Minh City, Vietnam

    New Project of SAIC Motor in Vietnam - MG Automotive Brand Leading Marketing Communication plan, execution & budget. Rebranding MG brand in Vietnam Market

• 

  Yamaha Motor Vietnam

  • Ho Chi Minh City, Vietnam

  • Marketing Manager

    • May 2021 - Mar 2023
    • Ho Chi Minh City, Vietnam

    New project of Yamaha Vietnam - Revzone Yamaha Motor

• 

  BMW Motorrad Vietnam

  • Ho Chi Minh City, Vietnam

  • Marketing Manager

    • Apr 2019 - Apr 2021
    • Ho Chi Minh City, Vietnam

    Develop strategics and tactic for brand and drive qualified traffic to our front doorPrepare and monitor marketing budget on quarterly and yearly

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  IRISGO Communications Co.

  • Assistant Account Manager

    • Mar 2017 - Sep 2017

    Conduct proposal, idea, &project timeline Execution plan & Budget management

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  Mercedes-Benz Vietnam Co. Ltd.

  • Ho Chi Minh City, Vietnam

  • AM, Marketing Communication

    • Aug 2014 - Feb 2017
    • Ho Chi Minh City, Vietnam

    - Build master brand plan and budget 2016 - Plan and deploy ATL & BTL for Mercedes-Benz - Work closely with PR agency, event agency, media monitoring agency, advertising agency, and booking agency- Crisis management

• 

  DIEN QUAN Media & Entertainment

  • Ho Chi Minh City, Vietnam

  • Producer

    • Mar 2013 - Jul 2014
    • Ho Chi Minh City, Vietnam

    - Edit news and short documentary for TV program “World of Car” in HTV7/9- Create and develop new ideas, content and formats- Organize and manage production team to ensure the script and concept is well-followed