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Kevin Wilderman
Executive Marketing Leader
With over 20 years of experience driving marketing and branding strategies for top-tier financial institutions, Kevin Wilderman has established a reputation for delivering results-driven campaigns that captivate audiences and drive business growth. As Senior Vice President and Director of Marketing at BayFirst, he has spearheaded initiatives that have significantly enhanced the bank's brand presence and customer engagement.
Throughout his career, Kevin has demonstrated a unique ability to develop and implement effective marketing strategies that balance creativity with data-driven insights. His expertise spans multiple industries, including finance, and he has a proven track record of success in leading cross-functional teams to achieve business objectives.
Kevin holds a Master's degree in Business Administration from Cardinal Stritch University and a Bachelor of Science Degree in Business Administration and Marketing from the University of Wisconsin-Stevens Point.
Experience
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SVP, Director of Marketing
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Jun 2019 - Present
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VP Marketing
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Nov 2004 - Feb 2019
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Principal
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Sep 1999 - Nov 2004
Marketing, advertising and branding strategy development and implementation
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Y2K Communications Manager
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Jul 1998 - Sep 1999
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Education
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1996 - 1998Cardinal Stritch University
Masters, Business Administration -
1986 - 1990University of Wisconsin-Stevens Point
Bachelor of Science Degree, Business Administration, Marketing
Suggested Services
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Industry Focus. “Financial Services”
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