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Kevin Ocholla is a seasoned management professional with extensive experience in the Fmcg industry. He has held various leadership positions, including Channels Capability Lead at Safaricom PLC and Sales & Marketing Manager- Adjacent Business at Coca-Cola Beverages Africa, where he developed and implemented sales and distribution strategies, managed teams, and delivered revenue targets. Ocholla has also worked at East African Breweries Ltd, Nation Media Group, Coca-Cola Sabco, and Ozzbeco (K) Ltd (Sierra Premium Beer), where he gained expertise in trade development, logistics coordination, and business development. He holds an Executive Master of Business Administration (E.M.B.A.) from Jomo Kenyatta University of Agriculture and Technology, as well as an International Business Administration degree from United States International University. Ocholla is proficient in multiple languages, including English and Swahili. He has a strong skill set in management, business planning, strategy, Fmcg, sales management, team leadership, strategic planning, business development, leadership, and budgeting. With over 15 years of experience, Ocholla has established himself as a reliable and results-driven professional in the industry.

Experience

  • Safaricom PLC
    • Nairobi County, Kenya
    • Channels Capability Lead
      • Jan 2023 - Present
      • Nairobi County, Kenya

    • South Africa
    • Food and Beverage Services
    • 700 & Above Employee
    • Sales & Marketing Manager- Adjacent Business
      • Jan 2019 - Jan 2023

    • Capability Development Manager
      • Oct 2017 - Jan 2019

    • Area Business Development Manager
      • Apr 2015 - Oct 2017

    • Commercial Manager- Circulation
      • Apr 2013 - Apr 2015
      • Kenya

      Responsible for championing compliance to ISO 9001- 2008 standards. Developing a sales and distribution strategy that will ensure proper visibility and availability of all NMG publications whilst managing returns at between Eight and Ten percent of total supply. Coaching, Mentoring and Motivating my team to deliver brilliant results which includes debt collection. Delivering both sales and revenue targets as per yearly budget while maintain a market share ratio of 1:5 by developing and activating regional promotions and incentives for both the team and trading partners.

  • Coca-Cola Sabco
    • CBD Nairobi
    • Area Sales Manager/ Wholesale Manager
      • Dec 2011 - Mar 2013
      • CBD Nairobi

      Responsible for training and coaching Account Developers on Retail and Wholesale routines, Driving vertical and horizontal growth in trade. Championing MDC mechanization and Building their operational capability to ensure they are efficient, effective and profitable. Providing leadership towards the achievement of set area targets

    • Field Logistics Coordinator
      • Nov 2009 - Dec 2011
      • Nairobi

      Implementing a culture of excellent world-class service to our trading partners and supporting the divisional team in attaining a minimum of 100% of the divisional sales volume or Net sales Value targets. Ensuring that all orders are delivered On Time, In Full with No Error (OTIFNE). Coordination with Supply and Logistic team on product and truck requirement that ensures quick turn around time at the distributors depot

    • Business Developer/ Account Executive
      • Apr 2009 - Aug 2009
      • Nairobi

      Setting up both exports and Duty free department; supervising activation programs and coming up with a strategy for penetrating both markets. Collecting and analyzing market intelligence that will ensure success

    • Trade Developer
      • Dec 2008 - Apr 2009
      • Nairobi

      Monitoring and evaluating promotional activations carried out by advertising agencies. Working with clearing agents to process approved LPOs for duty exemption. Collect and analyzing data on competitor products, specifically focusing on competitor brand cannibalizing our products, monitoring and correcting availability in key outlets

    • Management Trainee
      • Apr 2007 - Dec 2007
      • Nairobi

      Popularizing Products and services offered at the Station. Educating staff on the importance of knowing all products and their target market, managing costs by reducing wastage. Reconciling CIT slips with bank statements and supervising renovations to ensure they are finished on time and on budget

Education

  • 2013 - 2014
    Jomo Kenyatta University of Agriculture and Technology
    Executive Master of Business Administration (E.M.B.A.)
  • 2004 - 2008
    United States International University
    International Business Administration, Entrepreneurship
  • 1999 - 2002
    Maseno School

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