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Kevin J. Clancy is a seasoned marketing expert with 31 years of experience in market research, customer insight, and marketing strategy. He has held various leadership positions, including Chairman at Copernicus Marketing Consulting and Research and Professor of Marketing at Boston University School of Management. Clancy has also taught at Université Libre de Bruxelles and The Wharton School. With a strong educational background in marketing, including a Ph.D. from New York University, Clancy brings a wealth of knowledge and expertise to his work. As a seasoned marketing professional, Clancy has a deep understanding of market research, competitive analysis, and brand architecture, making him a valuable asset to any organization.

Experience

Education

  • 1959 - 1965
    City University of New York
    BA, MA
  • 1968 - 1969
    Massachusetts Institute of Technology
  • 1971 -
    New York University
    Ph.D.

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Industry Focus. “Marketing and Advertising”

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