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Ketaka N. Rason is a seasoned event management professional with expertise in marketing communications, entrepreneurship, and project planning. With 10+ years of experience in the industry, he has managed high-profile events and developed effective marketing strategies for various clients. Rason holds a Master's Degree in International Human Resource Management, Marketing, and Corporate Strategy from the University of Geneva, and a Bachelor's Degree in Japanese Studies, English Linguistics, and Literature from the same institution.

Experience

  • Swiss Luxury Gay Weddings
    • Geneva Area, Switzerland
    • Founder and Managing Director
      • May 2014 - Present
      • Geneva Area, Switzerland

      We plan weddings for extremely wealthy gay professionals who are in committed relationships. Our clients live in the UK, most in London and are active in the political, financial and legal industries. We appreciate and herald working with our curious and open-minded clients as they are both deman...

  • Philia SA
    • Geneva Area, Switzerland
    • Communcations Manager - Mandate
      • 2013 - 2013
      • Geneva Area, Switzerland

      ■ Development and implementation of the company's internal and external communications strategy■ Day-to-day management of communications deliverables and contribution to all communication related projects-■ Development of the corporate identity and the website in collaboration of our independ...

  • IDC Coaching Institute
    • Geneva Area, Switzerland
    • Marketing & Communications, Programmes, Administrations
      • 2007 - 2011
      • Geneva Area, Switzerland

      Market IDC and all its programs to potential students.■ Provide administrative services to all students and faculty members■ Facilitate communication with IDC's external contacts such as its corporate clients, service providers, external coaches, students and alumni Marketing & Communica...

  • Prima Geneva
    • Geneva Area, Switzerland
    • Communications Manager
      • 2006 - 2006
      • Geneva Area, Switzerland
  • Western Petroleum Management Ltd.
    • Geneva Area, Switzerland
    • Communication Specialist
      • 2003 - 2004
      • Geneva Area, Switzerland

      Communications■ Development of a new corporate identity and communications project (graphic identity andwebsite).

  • IMD business school
    • Lausanne Area, Switzerland
    • Marketing Officer - Mandate
      • 2002 - 2002
      • Lausanne Area, Switzerland

      ■ Developing marketing strategies and campaigns■ Developing media plans and budgets■ Developing press and public relations■ Managing communication projects with innovativing marketing tools

  • EBU
    • Geneva Area, Switzerland
    • Communications, Events, Press and Media Relations - Digital Terrestrial Actio...
      • 2000 - 2002
      • Geneva Area, Switzerland

      Event coordination■ Organisation of logistics, registration coordination and first point of contact on & off-site for meetings, workshops, seminars and conferences (up to 250 participants, for budgets up to CHF45’000.- per event)■ Jointly responsible for the design and plan exhibition stands ...

    • Chief Accreditation Officer - Special Mandate for ITU Telecom 99 + Interactiv...
      • 1999 - 1999
      • Geneva Area, Switzerland

      ■ Selected, recruited, trained and managed a team of 10 accreditation clerks for the pre-accreditation of journalists according to requirements defined by ITU and managed front-desk accreditation of nearly 5000 journalists.■ First point of contact and trouble-shooter for journalists, problem solv...

Education

  • 1998 - 2000
    University of Geneva
  • University of Geneva
  • Lycee International de Ferney Voltaire

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