Experience

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  Yelp

  • United States
  • Technology, Information and Internet
  • 700 & Above Employee

  • Enterprise Account Director

    • Jan 2022 - Present

    -Managed a $2.5M book of business that consisted of multiple national brands -Consulting with CMO's, Marketing Directors and marketing agencies on how to effectively grow their reach and customer base utilizing Yelp advertising.-Creating display ad campaigns by utilizing 1st party data to create consumer personas and effectively target by demographics and lifestyle-Utilized statistical analysis and data trends to create marketing campaigns-Top performing rep in 2022 by achieving 120% of quota after turbulence of recapturing business in a post-COVID landscape

  • Mid Market Account Director

    • Feb 2019 - Mar 2022

    -Managed a $2.4M book of business that consisted of clients between 5-30 locations-Consulting marketing directors, marketing companies and CMO's on how to effectively grow their reach and customer base utilizing Yelp advertising.-Top performing rep in 2021 by achieving 200% of quota

  • Strategic Client Director

    • Feb 2015 - Jan 2019

    - Managed a $1.8M book of business by maintaining and growing advertising spends- Highest producing Strategic Client Director in October of 2017 with 317% of quota- Averaged 180% of quota during Q4 of 2017- Averaged 170% of quota during Q1 of 2018- Requested to reappear as the main actor and narrator for the 2017-2018 Yelp new hire video by being recognized for my public speaking and commitment to Yelp culture and values.

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  Youtube Creator

  • Phoenix, Arizona, United States

  • Content Creator - Kennie Kat Golf

    • Jun 2019 - Present
    • Phoenix, Arizona, United States

    -Writing, Storyboarding, Filming and Editing long and short form video content-Creating efficient Google ad campaigns to drive traffic and grow subscribers-Connecting with golf brands to propose affiliate and brand deals by leveraging Youtube content and audience metrics-Occasionally being what some would describe as a "good golfer"

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  Incedo Shoes

  • Greater Chicago Area

  • Founder

    • Jul 2013 - Aug 2015
    • Greater Chicago Area

    Building a brand that seeks to offer a new and exciting way for men to buy luxurious and stylish dress shoes at an obtainable price.-Organizing trunk shows and fashion related events-Networking with members of the menswear community to expand brand awarness-Developing marketing, sales and brand awareness strategies to help Incedo Shoes become the #1 Made-To-Order dress shoe company.

• 

  Express Text

  • Greater Chicago Area

  • Senior Enterprise Account Director

    • Jan 2008 - Jul 2014
    • Greater Chicago Area

    • Developed a sales and white label strategy that increased the company's revenues by 200% from 2010 - 2012• Managed a team of 4 software developers and directed them to build software integrations for large clients• Managed an inside sales team that signed over $1M in new enterprise clients such as: Harley Davidson, Suzuki, Lending Tree, McDonalds and Match.com• Organized, tracked and accounted for all yearly expenses and revenue with quarterly and monthly sales reports• Managed a client portfolio totaling $6M in yearly revenue.• Helped the CEO create and carry out business objectives such as, project development, new marketing materials, website development, software development, sales strategies and many other long term business objectives• Prepared reports for expenses, customer retention, churn rates, project build schedules, P&L, cash flow and many other key performance indicator reports• Performed hiring, training and recruitment of key sales personnel

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  HSBC

  • Elmhurst, IL

  • Account Management

    • Jan 2007 - Mar 2008
    • Elmhurst, IL

    -Underwriting real estate mortgages-Managing and reviewing federal financial aid packages-Customer service with mortgage clients-Working with customers on restructuring of mortgages and applying for mortgage assistance programs.