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Ken Gornstein is a seasoned communications professional with over 20 years of experience in media relations, public relations, and marketing. He has held senior-level positions at several institutions, including Brandeis University, Merrimack College, and Northeastern University. Ken has a strong background in strategic communications, editorial, and social media, and has managed teams and budgets across various industries. He has also worked in non-profit organizations, including Hebrew College, where he rebuilt the marketing and communications operation after a six-year period of dormancy. Ken holds a Bachelor's degree in Journalism from Michigan State University.

Experience

  • Brandeis University
    • Waltham, Massachusetts
    • Digital Content Specialist
      • Dec 2018 - Mar 2021
      • Waltham, Massachusetts

      Assisted digital strategy team with migration to new university website. Strategized with clients about information architecture, messaging and visual presentation; wrote and edited site content; and ensured accessibility compliance and adherence to university brand guidelines.

  • Merrimack College
    • North Andover, Massachusetts
    • Director, Digital Media
      • Oct 2016 - May 2018
      • North Andover, Massachusetts

      Oversaw design and content of the college's website, mobile app and other digital properties. Advised and supported vice president for communications on college messaging, policies and procedures. Coordinated with other marketing and communications units across campus to ensure unity of messa...

  • Hebrew College
    • Newton Centre, Mass.
    • Director, Marketing and Communications
      • 2012 - 2015
      • Newton Centre, Mass.

      Was hired to rebuild college’s marketing and communications operation after a six-year period of dormancy. Worked closely with president and other members of senior leadership to implement college’s strategic plan and priority initiatives. Directed the college’s print, web, social media, e-commun...

  • Brandeis University
    • Waltham, Mass.
    • Assistant Vice President, Communications
      • 2005 - 2010
      • Waltham, Mass.

      Served as senior-level manager in a full-service, 17-member marketing and communications operation. Managed the staff, operations, and finances of university’s Department of Publications, Department of Web Services, Office of Photography and Videography, and alumni magazine (circ. 45,000). Direct...

    • Director of Editorial, Web and Photographic Services
      • 1990 - 2004
      • Boston

      Served as one of five senior-level managers in a full-service, 45-member marketing and communications operation. Advised division’s vice president on broad range of personnel, policy, and budgetary issues. Administered division’s $3.6 million budget. Managed staff, operations, and finances of uni...

Education

  • Michigan State University

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Public Relations and Communications”

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