Experience

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  Blank Art & Design

  • Grand Rapids, Michigan, United States

  • Owner

    • Apr 2005 - Present
    • Grand Rapids, Michigan, United States

    Owner/Operater of Art and Design Service.A variety of clients both local and nationwide include: J Schwanke's Life In Bloom (seen on PBS), CalFlowers, uBloom.com, Wolverine Leathers, Woods Communications, Reliant Ribbon, LoBue & Majdalany Association Management, Bank of America, Horizon Global, Fifth Third Bank, Eufloria Flowers, Lambert, Edwards & Associates, and Down Inc. The primary focus of my services is design including social media, website graphics, books, catalogs, business to business collateral, packaging, logo and identity, website design, online graphics, retail signage and programs, trade show graphics, and sales meeting collateral including large format graphics. I have extensive experience directing photo shoots. I have developed a selective network of reliable partners that offer print production, photography, web production, video production, stylist, and illustration services.

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  J Schwanke's Life In Bloom

  • Executive Producer

    • 2015 - Present

    Executive Producer of tv show "J Schwanke's Life In Bloom" on public television (PBS) in close collaboration with host/talent/creator/producer J Schwanke. Responsible for show content - including specialized knowledge of flowers relating to production, visual look and feel, underwriter relations, distributor relations, station relations.

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  uBloom

  • Designer

    • Mar 2005 - Present

    I have design several iterations of the uBloom.com website, including complete redesigns in 2011 and 2015. I continue to provide graphic files for the uBloom website to refresh the look on an ongoing basis.

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  Wolverine World Wide, Inc.

  • Senior Art Director

    • Sep 1991 - Mar 2005

    I worked at this company in a series of positions with increasing responsibility. Starting as Graphic Designer progressing to Art Director and Senior Art Director. Responsible for design of collateral, sales meeting and promotional materials as well as catalogs for multiple brands. Responsible for graphic standards of multiple brands and creating and maintaining brand identities. Coordinated and directed outside resources including designers, illustrators, photographers and stylists. In addition, provided service as in-house account rep to Marketing Directors within the company. In 2005 I decided to start my own business to pursue a greater variety of assignments.

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  Wolverine World Wide - Retail Division

  • Graphic Designer

    • Jul 1989 - Sep 1991

    I was hired shortly after obtaining my BFA. Responsible for design of promotional materials for 4 different shoe store concepts, by Wolverine World Wide. Also responsible for design of advertising and promotional materials for outlet mall. I was promoted to work for the corporate advertising design group after just over 2 years at Retail.