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Bio

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Keisha Beane is a seasoned creative professional with extensive experience in graphic design, creative direction, and marketing strategy. She has established and built companies specializing in brand asset development and management, creative direction, and marketing strategy. Keisha has worked with high-profile clients and has a strong network of industry connections. She holds a degree in Interior Architecture & Design | Communication Design from the Milwaukee Institute of Art & Design.

Experience

    • Creative Director | Owner
      • Apr 2019 - Present
      • Napa, CA

  • Studio 707
    • Napa, California, United States
    • Marketing Director Consultant
      • Sep 2019 - Dec 2021
      • Napa, California, United States

  • CheshireBeane, inc.
    • Los Angeles, CA & Portland, OR
    • Creative Director | CFO | Owner
      • 2009 - Nov 2018
      • Los Angeles, CA & Portland, OR

      Established and built a company specializing in providing guidance to clients in the areas of brand asset development and management, creative direction, editorial content, and marketing strategy. Develop fully integrated solutions via digital, print, social, and event channels. Manage operations.* Launched 5.6+ million SF of retail, office, and multi-family sites to market across 23 unique projects over nine years.* Attained forecasted profit margins of 35% with $1 million in services billed.* Cultivated relationships with client decision-makers, leveraging an extensive referral and industry network.* Led multi-disciplinary creative teams of eight and partner and vendor staff, holding accountability for contract, budget, and project schedule development.* Designed and delivered client portfolio assets, managing creative direction, quality control, and brand vision.* Managed the project lifecycle from design planning through art direction, editorial, typography, and press approvals.

  • (various)
    • Los Angeles, CA
    • Independent Consultant
      • Jan 2009 - Dec 2009
      • Los Angeles, CA

      Cultivated a high-profile client base and delivered consultative guidance in the areas of marketing material design and development, advertising, and brand management for such entities as Variety, Moviemaker, Emmy Magazine, and independent film festivals.* Consulted with and advised Baseline Studio Systems, a New York Times subsidiary, on material design and marketing program development.* Led a large research book design and development initiative, encompassing Europe at the Movies, an international territory film report and Online Video Now, a market analysis of streaming video content.

  • PM DESIGN INTERIORS
    • Los Angeles, CA
    • Assistant, Interior Design
      • Apr 2008 - Dec 2009
      • Los Angeles, CA

      Managed all phases of high-end redesign projects, incorporating concept design, branding, material procurement, and staff leadership expertise.* Championed the branding redesign and interior renovation for the Kyoto Grand Hotel; designed interior bar concepts and optimized space use of hotel common areas and guest room with a focus on client experience.* Developed an interior design for a high-profile producer’s beach home in Venice, CA.* Led a company rebranding initiative for a type of client, including creating portfolio and presentation materials.* Directed all phases of a project from inception through material and vendor research, scheduling, contractor oversight, delivery handling, and installation, ensuring on-time and within budget completion.

  • DIGS
    • DIGS, Venice, CA
    • Buyer | Visual Merchandiser
      • Apr 2007 - Apr 2008
      • DIGS, Venice, CA

      Managed collection merchandise buying functions by identifying and establishing furniture lines, presenting lines for acquisition, and marketing products to clients.* Oversaw the design and build of customer furniture and coordinated builders and finishers to achieve the highest product quality.* Developed store merchandising designs, incorporating custom pieces and seasonal themes.* Maintained designer partnership, coordinated high-value installations, and provided interior design services.

  • GLOBAL COOLING INC.
    • Los Angeles, CA
    • Director, Sales & Marketing
      • 2007 - 2007
      • Los Angeles, CA

      Directed sales and marketing operations, including developing strategies, infrastructures, and policies to achieve corporate goals. * Researched and selected an IT solution to track sales, inventory, warehouse control, distribution and call center activities.* Drove growth and expansion by building relationships with key national sales representatives to support account acquisition and identify new contacts.* Created new collateral marketing materials and website content to penetrate target markets.* Teamed with Icon Racing, building a sponsor relationship to further joint marketing programs.

Education

  • MILWAUKEE INSTITUTE OF ART & DESIGN, Milwaukee, WI
    Interior Architecture & Design | Communication Design

Suggested Services

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Industry Focus. “Graphic Design”

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