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Keegan Strickland is a creative and experienced marketing professional with a strong background in graphic design, social media management, and event planning. He has worked with various companies, including GameStop, Southern Miss College of Business and Economic Development, and Frosty’s Sweets & Eats / Joe Rocco’s Brooklyn Pizzeria.

Experience

  • Duff Capital Investors
    • Columbia, Mississippi, United States
    • Graphic Design/Marketing
      • Mar 2023 - Present
      • Columbia, Mississippi, United States

  • Experience Columbia Mississippi
    • Columbia, Mississippi, United States
    • Marketing Specialist
      • Dec 2021 - Mar 2023
      • Columbia, Mississippi, United States

      Experience Columbia MS• Established and maintained social media content and strategy, centering the team’s content strategy on the behaviors and interests of the event’s target markets.• Created the complete branding strategy and graphic content of the event, including social media graphics, physical signage, billboards, television advertisements, merchandise, and more.• Coordinated content collectors (Social media influencers, videographers, and more) to drive social media content quality, engagement, and reach.• Monitored and performed quarterly reviews for social media KPIs, pivoting our team’s social media strategies.• Coordinated, executed, and maintained all Point of Sale, inventory, and SKUs to guarantee smooth operation and sales analytics throughout the event.Frosty’s Sweets & Eats / Joe Rocco’s Brooklyn Pizzeria• Created, updated, and managed digital display boards on a rotational, daily updating basis through MagicInfo to ensure consistent consumer product awareness.• Created and finalized logo and brand design to guarantee a cohesive and product-centric brand image. This includes the design and optimization of the restaurant’s aesthetic elements, including, full-scale window decals, menu organization strategy and design, food photography and editing, and more.• Organized and monitored social media strategy to ensure consistent KPI growth, engagement, and conversion.Helanbak LLC / Looks Great Services Inc.• Managed digital media content and strategy, creating content through photography, drone videography, illustration, and more for both B2B and B2C social media pages and newsletters.• Attended, organized booking for, and created branding/merchandising for conferences, trade shows, and product displays in the B2B, B2C, and recruiting sectors.

  • GameStop
    • Petal, Mississippi, United States
    • Store Manager
      • Jul 2017 - Jan 2022
      • Petal, Mississippi, United States

      • Met and surpassed sales metrics through employee engagement, creative sales strategy, and forward-thinking planning.• Promoted professional growth and facilitated talent development of each associate to drive performance excellence.• Increased customer retention and satisfaction by closely monitoring team performance and assessing problematic practices.• Interviewed potential job candidates in both one-on-one and group sessions closely examining the interviewees' personalities, work ethics, and performance histories.• Oriented newly hired employees by providing company information, facilitating onboarding processes, and establishing position-related requirements.

  • Southern Miss College of Business and Economic Development
    • Hattiesburg, Mississippi, United States
    • Deans Office Marketing Intern
      • Jan 2021 - Jun 2021
      • Hattiesburg, Mississippi, United States

      • Created engaging graphics for both on-campus display units and daily social media posts.• Designed and revised clothing designs, social media templates, and visually appealing statistical reports.• Oversaw the creation of graphics and social media posts of cooperating interns.• Analyzed the social media statistics of both the Southern Miss College of Business's social media platforms and competing business college pages to create optimally engaging social media content.

    • Welding/Installation Assistant
      • May 2016 - Jul 2017
      • Ellisville, MS

      • Supported machine operators in setup and operation of production equipment resulting in efficient runs.• Conducted quality inspections of finished products and made minor repairs to meet project expectations.• Monitored machinery in operation to identify concerns and make corrections or report complex problems.

Education

  • 2017 - 2021
    The University of Southern Mississippi
    Bachelor of Business Administration - BBA, Marketing

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Marketing and Advertising”

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