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Katy Edgar is a seasoned marketing professional with 20+ years of experience in marketing communications, event management, and brand development. She has worked with various companies, including Omnia, Katy Creates, and Blue Sky Thinking Group, and has a strong background in marketing strategy, digital marketing, and customer relations. She is also a skilled photographer and content creator.

Credentials

  • Diploma of Photography
    Institute of Photograhy
    Aug, 2014
    - Apr, 2026

Experience

    • United Arab Emirates
    • Business Consulting and Services
    • 300 - 400 Employee
    • Marketing Strategist
      • Jul 2022 - Present

    • Marketing Strategist
      • Jul 2022 - Present

  • Katy Creates
    • Dubai, United Arab Emirates
    • Marketing and brand story specialist - content creator
      • Jun 2019 - Present
      • Dubai, United Arab Emirates

  • Katy Captures
    • Dubai, United Arab Emirates
    • Owner/Photographer and Content Creator
      • Sep 2014 - Present
      • Dubai, United Arab Emirates

      I am a lifestyle photographer specialising in anything kids...portraits, parties, newborns, families and mamas. I love to use the abundant natural sunlight to fill and capture those special moments for family and friends to share forever. I am also lucky enough to have worked on various projects for businesses across Dubai for use in digital media and advertising. I love taking a brief and creating something for a client that blows their mind. Whether it be product shots, lifestyle shots, headshots, every day is always different and this keeps the end result fresh and creative. I love what I do, I hope you will too.

  • Blue Sky Thinking Group
    • Dubai, United Arab Emirates
    • Marketing Executive
      • Sep 2017 - Jun 2019
      • Dubai, United Arab Emirates

      I am very excited to join the Marketing team at Blue Sky Thinking Group, a Dubai-based management group that owns and operates a portfolio of people centric, specialist brands that recognises the value of human resource in the corporate environment through financial planning, technological innovation and health & safety/wellness operations. The Blue Sky Thinking Group comprises 4 brands: Beneple - an online cloud based SME platform, Safe Hands UAE - a certified first aid training company, Finsbury Associates Corporate - a corporate insurance broker and Finsbury Associates Personal - a wealth management company.I am thrilled to bring on board my brand management experience and creative influence gained from a variety of industries including financial services to generate exciting propositions for our customers across all brands. I will be supporting the group's overall marketing and communications strategy , both online and offline to help maximise group revenue and partnership opportunities with a focus on new media, and the customer experience.

  • Freelance marketeer
    • Dubai, United Arab Emirates
    • Marketing Comms Manager
      • 2014 - Mar 2017
      • Dubai, United Arab Emirates

      Working with a Dubai based food photographer on marketing strategy, including digital, social and offline.

    • Marketing Communications Manager
      • Jul 2007 - Dec 2011
      • Bristol

      Branding, marketing strategy, communications, and fully integrated marketing manager. Communicating clearly to our customers through a personalized service proposition.

  • Lloyds TSB Corporate
    • Bristol, England, United Kingdom
    • Brand Manager
      • Sep 2001 - Sep 2004
      • Bristol, England, United Kingdom

      Rebranding and embedding in both internal and external communications program.Managed Advertising Strategy for Corporate division and provided external comms support including online, sales, events and PR. Rebranded Lloyds TSB Corporate to Lloyds Corporate Banking. Event support including World Rugby Six Nations sponsorship activity and PGA Golf Ambassador program.

  • The JJ Group
    • Oxford, United Kingdom
    • Account Manager
      • Jan 2001 - Aug 2001
      • Oxford, United Kingdom

Education

  • 1994 - 1998
    University of Gloucestershire
    BA (Hons) Tourism Management with French and Marketing
  • 1995 - 2000
    University of Gloucesterhire
    Bachelor of Arts - BA, Toursim management with French
  • 1994 - 1998
    Blundell's school
    A levels
  • 2014 - 2015
    The Photography Institute
    Diploma of Photography
  • University of Gloucestershire
    Bachelor's degree, Tourism management with French

Suggested Services

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Industry Focus. “Business Consulting and Services”

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