Experience

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  DMSi Software

  • Greater Omaha Area

  • Marketing Manager

    • May 2018 - Mar 2019
    • Greater Omaha Area

    Executed marketing initiatives for ERP software developer in the building materials industry. Led marketing team with diverse talents and skillsets. Developed and launched new product campaigns, account based marketing (ABM) program, and integrated media and e-blast campaigns. Responsible for rep...

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  Radio Engineering Industries

  • United States
  • Appliances, Electrical, and Electronics Manufacturing
  • 100 - 200 Employee

  • Vice President of Marketing

    • Nov 2010 - Apr 2018

    Spearheaded and built marketing communications department for $35 million transportation electronics manufacturer with presence in five international markets. Managed team of professionals with $600,000 budget. Directed product launch campaigns, integrated media and e-blast strategies, brand development, web experience, CRM integrations, social media, print collateral, 80 tradeshows annually, and sales support materials.- Led strategic development of website translating business strategy into a digital presence.- Redesigned brand including messaging, retail packaging, trade shows, literature, and sales materials.- Managed budget to a savings of over $220,000 while increasing marketing effectiveness.- Established processes, metrics, and reporting tools for project and department analysis.- Built department into an integral component for company.- Developed and implemented annual marketing plan to achieve revenue goals consistently.

  • Marketing Manager

    • Oct 2010 - Nov 2010

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  Borsheim's

  • Greater Omaha Area

  • Temporary Jewelry Associate

    • 2010 - 2013
    • Greater Omaha Area

    Created memorable experiences while selling the perfect piece of jewelry.

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  Valmont Industries, Structures Division

  • Marketing Communications Manager

    • Oct 2000 - May 2010

    Managed marketing communications department for $582 million global pole manufacturer. Managed two employees, vendors, budget, product launches, brand management, external and internal websites and development of collateral and training materials such as brochures, catalogs, specifications, dire...

• 

  Phonak

  • Corporate Marketing

    • Aug 1999 - Sep 2000

    Directed domestic corporate marketing for global manufacturer of hearing aids. Managed part-time marketing assistant, advertising campaigns, brand presence, department expenditures and collateral materials including brochures, newsletters, press releases, forms, presentations and special events.

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  WIT Postal Logistics

  • Marketing Director

    • May 1998 - Jun 1999

    Coordinated marketing promotion for postal logistics provider. Directed advertising agency, printer and promotional vendors. Developed business plan, budget, presentations, proposals and employee handbook.

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  Land and Sky Mfg.

  • Marketing Communications Specialist

    • May 1992 - May 1998

    Managed collateral materials for four product lines of $25 million manufacturer of mattresses. Developed point of purchase materials, warranty manuals, product brochures, training manuals and sales proposals. Directed advertising agency, literature inventory, co-op program, tradeshows and photo...