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Kate Day Roosma is a seasoned management professional with expertise in analysis, leadership, research, marketing, and operations management. She has a strong background in healthcare, public speaking, and social media marketing, with experience in managing teams and driving business growth. Roosma holds a Master's degree in Nursing Science from Rush University and a Bachelor's degree in Sociology from Loyola Marymount University.

Credentials

  • Dr. T. Colin Campbell Plant Based Nutrition Certification
    eCornell
  • Foundations of Business Strategy
    University of Virginia Darden School of Business
  • International Women's Health and Human Rights
    Stanford University
  • Introduction to Marketing
    The Wharton School

Experience

    • Managing Director
      • 2012 - 2014
      • Ithaca, New York

      • Independently operated and managed all aspects of business for owner• Grew company revenue by 48% by expanding product lines, establishing an online presence, and launching a multi-channel marketing campaign• Created and managed social media/marketing presence using Pinterest, store blog, print advertising, email, and Facebook• Built and nurtured relationships with vendors, which led to better pricing, access to new product lines, and improved order response times• Used financial modeling tools to provide support for investors • Managed, developed, and supported a staff of six

    • Wish List Auxiliary Board Chair
      • 2008 - 2010
      • Chicago, Illinois

      • Directed and managed a board of twelve members, achieving annual fundraising results of $60,000• Developed fundraising strategies, set annual goals, facilitated meetings, defined committee and member roles, and delegated board tasks• Partnered with hospital liaison to coordinate support for annual event

  • The University of Chicago
    • Chicago, Illinois
    • Research Assistant
      • 2007 - 2010
      • Chicago, Illinois

      • Developed and managed relationships with clients leading to higher quality study results and additional projects• Planned and organized study outlines for accuracy and efficiency • Supervised data collection and worked with PhD’s to analyze and organize qualitative and quantitative data• Interpreted, summarized, and presented data findings to clients

Education

  • 2011 - 2012
    Rush University
    Master's Degree, Nursing Science
  • 2002 - 2006
    Loyola Marymount University
    Bachelor's Degree, Sociology

Suggested Services

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Industry Focus. “Health, Wellness and Fitness”

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