Experience

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  Ahava Healthcare

  • United States

  • Admissions and Marketing Director

    • May 2019 - Present
    • United States

    I manage the admissions process and family census for the entire senior living facility, previously Grace Healthcare. I manage a $14K+ annual marketing budget and implement marketing programs, including the Back to School Fair, Grace’s Give Back Program and Project Search. I also lead progression planning of current staff and assist with evaluations for 120+ employees.Key Accomplishments: • Increased occupancy from 75% to 94% in three months • Maintain a 93%+ occupancy rate post COVID-19• Reliably hit monthly admissions goals by 120%• Increased number of referrals by 30% • Recruited, hired and trained 60+ employees • Created a pipeline for students to maintain staffing goals that generated increased census and revenue

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  The Groves

  • Business Development Director

    • Oct 2017 - 2019

    I managed $24M marketing budget and implemented process improvement initiatives to increase occupancy levels for the nonprofit organization that offers independent living, assisted living, short and long-term care. I oversaw three direct reports and trained 150+ employees while fostering an environment of teamwork, engagement and productivity through effective leadership and outstanding communication. Key Accomplishments: • Minimized workload by 90% and increased efficiency through care redesign initiatives• Attended local hospital workshops events and educated case managers and social workers• Partook in yearly skilled nursing facility with Agency for Healthcare Administration (AHCA) survey preparedness

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  Spring Hills

  • Community Relations Manager

    • May 2016 - 2017

    I implemented and sustained occupancy and revenue objectives by collaborating with executive director to define and execute dynamic sales programs for the elegant, high-quality senior care environment. I educated prospective residents and family members on provider services and resources. I also built partnerships, implemented marketing strategies and planned events that increased community presence and referrals. Key Accomplishments: • Increased community presence by 65%• Improved referrals by 35%• Expanded occupancy to 96% in ALF and 100% in memory care unit which was maintained with a waitlist

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  Savannah Court of Lake Wales

  • Lake Wales, FL

  • Executive Director

    • Apr 2013 - May 2016
    • Lake Wales, FL

    I created strategic roadmaps to prioritize, organize and ensure compliance at Savannah Court of Lake Wales. I managed 55 employees and $780K clinical and nonclinical annual operational budget.Key Accomplishments: • Decreased expenses by 35% with effective budget management• Boosted census by 20% • Improved revenue by 36%• Directed $25k restoration project for facility ground improvement and conducted in-depth analysis to ensure compliance with LTC, HUD, section 8 and other internal programs

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  Bishop Grady Villas

  • Saint Cloud, FL

  • Residential Programs Coordinator

    • Feb 2009 - Sep 2014
    • Saint Cloud, FL

    I assisted with front of house operations at the 50-resident facility that supports persons with disabilities. I supervised 30 direct reports and enhanced day training program and employment services program. I also organized annual key fundraising events, including Achieving their Dreams Breakfast and Harvest Ball.Key Accomplishments: • Accountable for orientation, training and supervision of 30+ volunteers• Achieved a perfect score on Delmarva Foundation annual review• Redesigned resident transportation schedule to increase efficiency• Applied Individual Service Plans (ISP) and long-term and short-term goals for 16 residents