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Karen Soo
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Bio
Experience
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Managing Director
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Jul 2022 - Present
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Head of Reprise
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Jan 2019 - Dec 2021
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Digital Marketing and Solutions Consultant
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Jun 2018 - Dec 2018
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Digital Director / Account Director
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May 2013 - Jun 2018
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ZenithOptimedia
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Singapore
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Associate Director
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Sep 2011 - Apr 2013
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Singapore
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United States
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Advertising Services
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700 & Above Employee
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Digital Manager, ASEAN Team P&G
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Jun 2011 - Sep 2011
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Senior Digital Manager
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Jun 2010 - Sep 2011
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Associate Manager
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Jun 2007 - Jun 2010
Account management across digital platforms.Strategy, media planning/buying, search engine marketing, social media, content strategy, reporting & analytics, creative coordination and ideas.Knowledge sharing and training.
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Business Executive
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Mar 2006 - Jun 2007
Fully responsible for the strategic media planning and buying for key global account - Singapore Tourism Board, across all digital platforms.* Digital Media Strategy* Digital Media Planning & Buying* Search Engine Marketing* Mobile Marketing* Creative Coordination & Management
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Education
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2004 - 2006UNSW
Bachelor of Arts, Media and Communications, Chinese Studies -
2000 - 2003
Ngee Ann Polytechnic
Diploma in Mass Communications, : Specialisations - Advanced Radio Production, DVD Authoring, 3D Animations and Online Journalism
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