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Bio

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Karen Norton is a seasoned marketing and communications expert with 25+ years of experience in web development, SEO, marketing, and leadership. She has led integrated marketing strategies and developed integrated marketing tactics for various industries, including education, healthcare, and corporate training. With expertise in web design, training, and public speaking, Karen has held positions such as Executive Director of Integrated Marketing and Communications, District Webmaster, and Web and Marketing Small Business Owner. She has also worked with notable organizations like Worcester Public Schools, YW Boston, and Putnam Investments, and has been a proud LeadBoston alum, class of 2016.

Experience

  • Bunker Hill CC
    • Boston, MA
    • Executive Director of Integrated Marketing and Communications
      • Apr 2011 - Present
      • Boston, MA

      The official spokesperson for the college and main contact for media and public relations. Overseeing external and internal communications including crisis communications. Under her leadership, the College has developed integrated marketing strategies and tactics diving into the multi-channels of...

  • YW Boston
    • Greater Boston Area
    • LeadBoston Alum 16'
      • Jan 2016 - Nov 2016
      • Greater Boston Area

      A proud LeadBoston alum, class of 2016. LeadBoston is an 11-month leadership program focusing on social responsibility, exploring the Boston’s neighborhoods and discussing the challenges faced in education, healthcare, government and institutions. The program provides participants with contextual...

    • District Webmaster
      • Nov 2008 - Apr 2011

      Created and maintained District, Intranet, and 47 school websites including 5,700 classroom websites. Facilitated Professional Development User Groups using Moodle for training and support for School Administrators and Teachers. Worked with administration and parent groups to identify key documen...

    • Web and Marketing Small Business Owner
      • Sep 2004 - Dec 2009

      Created web and marketing solutions to over 25 clients for a variety of industries including education, healthcare, wellness and beauty, corporate training, recreation, town government, manufacturing, and non-profit business.

    • Senior Web Specialist
      • 1995 - 2005

      Lead technologist/Senior Web Specialist - worked on a two-year project involving Interwoven-Teamsite Content Management System. This included planning specifications, creating data capture templates, taxonomy, workflow, conversion, documentation, and training users. Created site for Fund Administ...

Education

  • 2018 - 2019
    Eastern Nazarene College
  • 1985 - 1989
    University of Massachusetts at Lowell
  • Dean College

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Marketing and Advertising”

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