Experience

• 

  Lenovo

  • Guelph, Ontario, Canada

  • North America Channel Program Manager

    • Oct 2021 - Present
    • Guelph, Ontario, Canada

• 

  Schema App by Hunch Manifest

  • Canada
  • Marketing Services
  • 1 - 100 Employee

  • Director of Channels

    • May 2019 - Jul 2021

    Pivoted from IT industry to SEO.• Developed 3 partner programs: Referral, Managed Services & Reseller to maximize sales opportunities.• Recruited 88 partners.• Created 2 sales certifications, a guided technical training and a Partner Drive (portal) full of marketing & sales resources.• Co-authored a marketing plan that resulted in a $100K grant. Executed against plan.Skills/Knowledge:• SaaS Startup• Marketing plans• Partner contracts• Partner Strategy and Partner Sales• Communications and Presentation skills

  • Embedded Executive

    • Nov 2018 - May 2019

    • Significantly contributed to the redesign of the website and a new communication strategy geared to attract a business audience.• Created a robust marketing awareness campaign for social media.• Designed a new pricing model as well as an automated quoting and proposal tool. • Contributed to the creation of the sales process, key buyer personas and the identification of target markets.Skills / Knowledge:• Personas• Problem solving• Operational Processes• Strategy

• 

  HP

  • United States
  • IT Services and IT Consulting
  • 700 & Above Employee

  • Channel Program Manager - Services

    • 2012 - 2018

    • Managed all aspects of the Canadian partner services program (both sales and delivery) - including business strategy and design, communication, training, analytics and metrics. • Created complex, interactive MS Excel spreadsheets that allowed for on-the-spot decision making in support of strategic decisions. • Led the project management activities to migrate all Canadian Partner Ready Services activities to a U.S. team.• Implemented a comprehensive communication strategy: newsletters, customized emails, partner portal content, webinars, PowerPoints, ROI tools, custom MS Excel reports and program guides.Skills / Knowledge• Business Strategy• Organizational Skills• Microsoft Excel, Microsoft Access, Microsoft Word, Microsoft PowerPoint• Program Management• Cross-functional Teamwork & Collaboration• Data Driven Analysis

  • Channel Marketing Program Manager

    • 2002 - 2012

    Led the creation of go-to-market strategies: • DVP (Discount for Value) • International • Reseller-to-Reseller • Internal Use • Managed Services Program • Group Purchasing • Partner Direct • Referral (aka Business Intermediary)Managed Partner Programs for: • National Enterprise Distributors • Global System Integrators • Specialist (Elite) partnersManaged the marketing co-op studentsSkills utilized to accomplish deliverables: • Strategy • Organizational skills • Cross functional Teamwork • Project Management • Problem Solving • Hiring, training and people management • Presentation skills

  • Partner Business Manager

    • 1999 - 2002

    • Exceeded quota every year• Developed “DVP” program to reward partners for creating demand without incurring cost to HP. • Created “DEP” (Discount for Exclusivity) to protect pricing strategy in Government opportunities.• Represented Canada in the development of “PartnerONE”.• Spearheaded the “Agent Depot” program for Canada, which paired resellers up with SAAS partners.• Hosted events with HP and Distribution executives.Skills:• Partner Sales and Management• Building and executing against Sales and Marketing Business Plans• Strategy• Event planning• Communications and Presentation skills

  • National Account Manager - Distribution

    • 1997 - 1999

    • Managed the 3 National Enterprise Distributors - Avnet, Arrow and Keylink. • Organized several events with the distributors, key resellers and the HP executives to share information and brainstorm growth plans.• Created joint marketing plans and MDF expenditureSkills• Account Management• Event Planning• Business planning, marketing planning & MDF execution• Communications and Presentation skills

  • Order Processing Manager - Canada

    • 1991 - 1997

    • Managed 17 direct reports• Consolidated order management activities into Toronto• Brought Factory Order Management activities into Canada from the US.• Developed a Change Management training course that was leveraged throughout the Canadian administrative organization.Skills:• People management• Organizational skills• Recruitment and training • Customer Service• Organizational skills• Hiring, training and managing• Organizational skills• Organizational skills• Hiring, training and managing• Process development and management

  • Sales Support Supervisor - Markham Branch

    • 1990 - 1991

    Managed a team of 10 people who were responsible for the administrative activities in the Markham branch office - Administrative Assistants, Demo Coordinators, Sales Coordinators, Support Coordinators and Facilities Management. Responsible to integrate Apollo Systems' administrative personnel into the HP culture. Managed the transition from the Markham office to the Canadian HP Head Office.

• 

  Tridel

  • Regional Administration Manager

    • 1987 - 1990

    • Oversee approximately 8-16 condominium sales offices (from an administrative perspective) at any one time • Manage 12 direct reports and 80 indirect reports• Launch new sales offices and close sales offices, where required.Skills• Project management• Organizational skills• Hiring, training and people management• Customer service