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Kaoru Sato profile image

Kaoru Sato

Creative Director at <span class="not-italic font-text_font lg:text-[18px] text-[16px] font-bold claimed">Subtraction Records</span>
Intro Book
Seasoned creative director and designer delivering innovative brand experiences.
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Location
Japan, JP
Languages
  • Japanese Native or bilingual proficiency
  • English Native or bilingual proficiency
Skills
  • Creative Strategy
  • Creative Direction
  • Brand Management
  • Corporate Identity
  • Art Direction
  • Show all
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Bio

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Kaoru Sato is a seasoned creative professional with 30+ years of experience in creative strategy, direction, and management. He has led various teams and clients across multiple industries, including corporate identity, publishing, packaging, and retail. Sato has a strong background in design thinking, visual communication, and graphic design.

Experience

  • Subtraction Records
    • Tokyo
    • Creative Director
      • 2016 - Present
      • Tokyo

      Responsibility: concept development, design and art direction, client managementProjects: corporate identity, publishing, packaging, print and online brand experienceClients: Aman Resorts, Alphanumerique, Ole’t Japan, Sekai Bunka, Shiseido, Shueisha, Studio Glmn, Wa Certificate

  • Nike
    • Tokyo
    • Nike Golf Brand Design Director
      • 2005 - 2016
      • Tokyo

      Responsibility: global brand localisation, design management and creative directionSubjects: overall brand experience and consistency across all platforms, retail, packaging, trade and consumer events, internal and external communication design

  • Design Machine
    • New York & Tokyo
    • Creative Director
      • 1999 - 2005
      • New York & Tokyo

      Responsibility: concept development, design and art direction, client managementProjects: corporate identity, advertising, packaging, print and online brand experience Clients: Art Directors Club, Dell Computer, IBM, Janou Pakter, Orbitz, Russell Simmons, Shiseido

  • FutureBrand
    • New York
    • Design Director
      • 1996 - 1999
      • New York

      Responsibility: concept development, design, art direction and design managementProjects: corporate identity for national and international brandsClients: Venator Group, GM, Malaysia Airlines, New Court, Rogers, Scudder Investments, Telefonica, Terra, Wilmington Trust, Zurich

  • Studio Morris
    • New York & Los Angeles
    • Designer
      • 1993 - 1996
      • New York & Los Angeles

      Responsibility: design, concept development, art direction and design managementProjects: corporate identity, promotional publications, multimedia presentationsClients: Artwalk NY, Cowen & Company, Dow Jones, Hot Sox, JM Lynne, Morgan Stanley, Reuters New Media, Toscorp/Tuscan Square

  • Access Factory
    • New York
    • Designer
      • 1990 - 1993
      • New York

      Responsibility: design, concept development, art directionProjects: corporate identity, promotional publications, packagingClients: Agfa, Brother, Epson, Takeo Kikuchi, Uchida Yoko

  • Honey Co., ltd.
    • Tokyo
    • Designer
      • 1986 - 1990
      • Tokyo

      Responsibility: design, concept development, art direction and design managementProjects: packaging, branding, catalog layouts, retail store displays

Education

  • 1992 - 1995
    Pratt Institute
  • 1980 - 1984
    National Tokyo University of Art and Music

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