Experience

• 

  Salesforce

  • United States
  • Software Development
  • 700 & Above Employee

  • Brand Engagement and Partnerships Lead

    • Feb 2020 - Jun 2023

    The Salesforce Design team was an internal start-up that developed a new perspective, brand, community and curriculum called Relationship Design to amplify and scale human-centered design practices across Salesforce’s ecosystem.I crafted marketing strategies, managed our portfolio of sponsorships and led their execution to meet Salesforce’s brand awareness, engagement, and revenue goals. I also developed and managed our team’s design ops function.

  • Strategic Innovation Consultant. Ignite Team. USA.

    • Jun 2017 - Feb 2020

    I was transferred by Salesforce to our headquarters in San Francisco and continued to work on the Ignite team.

  • Strategic Innovation Consultant. Ignite Team Lead for Canada

    • Jul 2015 - Jun 2017

    Ignite is a program offered by Salesforce that provides specialized consulting and guidance to organizations looking to accelerate their digital transformation and leverage the full potential of the Salesforce platform. I consulted with C-Level Executives to interpret forces of change in their market and accelerate their digital transformation. Increased multimillion deal sizes by 5X, on average.

• 

  Rogers Communications

  • 333 Bloor, Toronto, Ontario, Canada

  • Customer Experience Strategy and Design Manager

    • Oct 2013 - Jul 2015
    • 333 Bloor, Toronto, Ontario, Canada

    Rogers is Canada’s leading communications and media company. My role was to deliver a holistic business approach to launching new programs. I developed go-to-market and process improvement strategies by designing customer journey maps and was awarded the 2014 Business Impact Award for reduction i...

• 

  Cablevision

  • New York

  • Broadband Product Strategy Manager

    • Feb 2013 - Sep 2013
    • New York

    Cablevision was the 5th largest Multi Service Operator in the United States, with a portfolio of residential telecom services and media properties.I provided recommendations to improve the customer experience and managed the implementation of the company-wide initiative. Results decreased calls h...

• 

  Protravel International

  • New York

  • Luxury Travel Specialist

    • Sep 2012 - Jan 2013
    • New York

    Protravel Inc has annual sales of over US$850 Million. They are a full service dynamic travel company and specialise in leisure and corporate travel and events. I was responsible a high profile account that had 160+ people traveling to Hawaii from multiple destinations. I coordinated their high-t...

• 

  Digicel

  • Trinidad and Tobago

  • Marketing Executive

    • Feb 2011 - Sep 2012
    • Trinidad and Tobago

    Digicel is a mobile phone network provider operating in 31 markets across the Caribbean, Central America, and Oceania regions. Trinidad and Tobago was the best performing market in 2011. I program managed our 4G network launch for sales and marketing teams. Conceptualized, produced, and activated...

• 

  MSc Marketing Practice

  • Michael Smurfit Business Graduate School

  • Marketing Advisor

    • Feb 2010 - Dec 2010
    • Michael Smurfit Business Graduate School
• 

  McLoughlins Bookshop ltd.

  • Westport, Co.Mayo. Ireland

  • Family Business

    • Aug 1986 - 2010
    • Westport, Co.Mayo. Ireland

    Participated in all aspects of our family business from a young age giving me understanding and appreciation for the business world. I continue to manage marketing activities and strategy.