Experience

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  New England Tractor Trailer Training School (Nettts)

  • Director Of Marketing & Advertising

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  New England Tractor Trailer Training School (NETTTS)

  • Quincy, Massachusetts, United States

  • Director of Marketing & Advertising

    • Aug 2013 - Present
    • Quincy, Massachusetts, United States

    Overseeing the brand and marketing strategy for the regional leader in CDL truck driver training. NETTTS operates four unique locations across New England to help train the next generation of professional CDL drivers. Our technical trades division also operates within select schools to teach HVAC-R technician training for those looking to break into the heating and cooling industry.

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  South Shore Ski Tuning

  • Marshfield, Massachusetts

  • Owner

    • Jan 2018 - Present
    • Marshfield, Massachusetts

    Hand-tuned waxing, base repair, and edge sharpening services to get you and your ski and snowboard gear ready for fun in the mountains. Free local pick up and drop off.

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  EF College Study Tours

  • United States
  • Travel Arrangements
  • 700 & Above Employee

  • Marketing Manager

    • Apr 2011 - Jul 2013

    Developed and executed seasonal marketing plans for a collegiate short-term study abroad travel program in a B2C environment. This role required pushing the business forward through both new lead generation and ensuring repeat business via nurturing and loyalty programs. Activities ranged everywhere from designing and maintaining a seasonal print catalog to implementing innovative new email prospecting campaigns.As an in-house marketing department I worked closely with our internal design, programming, sales, finance and customer service departments to gather feedback and keep them abreast of the marketing plan and lead presentations to train them on new initiatives.

  • Web Project Manager

    • Sep 2009 - Mar 2011

    This role primarily involved coordinating with key stakeholders to determine the business needs and desired outcomes of a particular business unit. Success relied on proactive communication, excellent time management skills and constant collaboration across the project team, including design, IT program, finance, sales and general management. Duties included writing Project Scope Statements, Communication Plans and Launch Plans and Presentations.

  • Online Marketing Coordinator

    • Aug 2007 - Sep 2009

    Coordinated web marketing efforts for international markets of eftours.com and eftours.ca.

  • California Tour Consultant

    • Aug 2004 - Aug 2007

    Coordinated international experiences for high school teachers and college professors in the state of California. Consulted on destinations and itineraries to meet the needs of the group, managed all aspects of tour logistics and departure planning.

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  Sitour USA

  • Kingston, NY

  • Marketing intern

    • 2003 - 2004
    • Kingston, NY

    Worked with external vendors at ski resorts across the country to coordinate on-site promotions and advertising campaigns for clients of Sitour USA.