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Bio

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Justin Porter is a seasoned sales and business development professional with extensive experience in leading companies to growth and profitability. He has successfully managed and developed new markets, including private label, contract manufacturing, and grocery, and has a proven track record of driving revenue growth and exceeding sales goals. With a strong educational background in psychology and a strong work ethic, Porter has established himself as a trusted leader in the industry.

Experience

  • North American Herb and Spice
    • Lake Forest, Illinois, United States
    • Director of Sales
      • Sep 2019 - Present
      • Lake Forest, Illinois, United States

      - Led the company to its 3 most profitable and highest revenue years in the company’s 30-year history.- Doubled revenue by year ending 2022 from the end of year sales in 2019. - Actively managed and developed new markets including private label, contract manufacturing and grocery. - Contributed as the main media personality for the company by hosting seminars, large trainings and appearing on multiple podcasts and radio shows.- Managed a diverse team of inside and outside sales plus support staff, tripling annual sales while ensuring no turnover.- Oversaw entire broker network, new areas of business development and all key accounts.- Trusted to oversee large growth initiatives in private label and contract manufacturing.

  • Escalade Sports
    • Chicago, Illinois, United States
    • Director of Sales
      • Feb 2017 - Sep 2019
      • Chicago, Illinois, United States

      - Oversaw multiple vertical markets including mass, sporting goods, specialty, private label and drug.- 38% annual growth in 2018 with 32% Net Margin.- Manage, motivate, and train Chicago sales and customer service teams.- Evolved business model to reduce risk away from deflating retail business in Sporting Goods by building base business with Institutional account leaders, large private label customers and low risk retailers.- Increased international business 40X from $25K to $1MM annually.- Full P&L responsibility for Fitness Division.

  • High Hopes for Pets
    • Lincolnwood, Illinois, United States
    • Director of Sales
      • Mar 2016 - Feb 2017
      • Lincolnwood, Illinois, United States

      - Expanded distribution in the Midwest and new geography vastly increasing number of stores the product was available in.- Installed procedures to grow, solicit, meet, and implement programs in major grocery stores.- Exceeded annual sales goals and growth expectation by putting the company in position to achieve 10x growth between March 2016 and the end of 2017.- Grew sales 150% from 2015 to year ending 2016.- Managed and executed trade spend including promotional allowances within margin expectations.- Hired, motivated, and oversaw all brokers to achieve account/market objectives.- Grew company’s presence through event marketing, FSI planning and brand ambassador management.- Attended events most weekends to support marketing efforts.

  • Pivotal 5, LLC
    • Chicago, Illinois, United States
    • Senior National Sales Manager
      • Jan 2012 - Mar 2016
      • Chicago, Illinois, United States

      - Managed all Sales to E-commerce, Natural Channel, Drug/Pharmacy, Grocery, Physical Medicine & Rehabilitation and Running markets for all 5 company owned brands.- Recruited and managed a network of independent manufacturer’s representatives nationwide.- Grew ecommerce business of entire company, driving annual sales growth 6X in 3 years.- Planned and executed events across multiple verticals including tradeshows, expos and sales meetings.- Accurately project sales velocities and surpass sales goals to fuel yearly growth for each market.- Landed, managed and supported National, Regional and Independent accounts.

Education

  • 2005 - 2008
    Lynn University
    Bachelor of Science - BS, PSYCHOLOGY

Suggested Services

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Industry Focus. “Business Development”

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