Experience

• 

  University of Massachusetts Boston

  • Boston, Massachusetts, United States

  • Assistant Director of Enrollment Marketing

    • Jan 2021 - Present
    • Boston, Massachusetts, United States
• 

  UMass Boston Graduate Studies and Admissions

  • Boston, Massachusetts

  • Marketing and Enrollment Manager

    • Feb 2019 - Jan 2021
    • Boston, Massachusetts
• 

  Boston Architectural College

  • Greater Boston Area

  • Social Media Manager and Web Writer

    • Feb 2017 - Feb 2019
    • Greater Boston Area

    Specializing in: Content Strategy, Social Media, Writing, Analytics, and Administration• Manage all aspects of Facebook, Twitter, and LinkedIn pages, including: preparing an annual social media plan, researching content, writing timely and engaging copy, and interacting with followers; increased ...

• 

  Heritage Museums & Gardens

  • United States
  • Museums, Historical Sites, and Zoos
  • 1 - 100 Employee

  • Interactive Marketing and Media Manager

    • May 2016 - Feb 2017

    Specializing in: Social Media, Communications, Media Contact, Analytics, Administration• Oversaw and maintained all website content and social media (Facebook, Twitter, Instagram), and created weekly e-newsletters to ensure continued public interest of offerings • Strategically utilized Google Analytics and Constant Contact to measure metrics of website and e-newsletters to increase traffic• Crafted content for all digital and print marketing materials, including e-blasts, brochures, one-sheets, etc.• Served as liaison for local media and organizations (chambers of commerce, newspapers, television stations, and local arts foundations) to promote events via printed and online calendars, e-blasts, social media sites• Wrote and distributed press releases for local and regional newspapers and publications• Hired, trained, and managed marketing interns.

  • Marketing Associate

    • Mar 2013 - May 2016

    • Managed all program registrations, visitor inquiries, and sign up processes for events• Partnered with local business to distribute brochures to increase awareness and attendance• Gathered and assembled press clippings to maintain press archives on computer server system• Educate other departments on Museum marketing efforts, including social media how-to’s and best practices, press events, and advertising campaigns

• 

  Hyannis Main Street Business Improvement District

  • Hyannis, MA

  • Accounts and Office Manager

    • Oct 2010 - Jun 2016
    • Hyannis, MA

    • Maintain and develop Hyannis Main Street’s website• Plan and oversee events including annual Christmas Stroll, annual fundraiser and summer music series• Handle agency’s accounting: budgets, accounts payable, accounts receivable• Doubled amount of grant funding to improve the quality of Main St...

• 

  CBS Radio

  • Boston, MA

  • Road Crew Member

    • Feb 2008 - Jun 2016
    • Boston, MA

    • Set up and break down equipment at station events• Promote a top-rated Boston radio station and its sponsors• Interact with and provide customer service to station listeners and clients

• 

  Nassau Broadcasting (PIXY 103/FrankFM)

  • West Yarmouth, MA

  • Promotions Director/Public Affairs Coordinator/On Air Talent

    • Sep 2008 - Aug 2012
    • West Yarmouth, MA

    Specializing in: Promotions, Web Content, Reports, On-Air Communications • Maintained content and advertising on websites and social media for PIXY 103 and Frank-FM• Worked with General Manager to develop and execute sales promotions, giveaways, and events• Organized station even...

• 

  Medical Resources Home Health Corp

  • Easton, MA

  • Home Care Coordinator

    • Jun 2006 - Apr 2008
    • Easton, MA

    • Managed and scheduled twenty-five to thirty Homemakers, Personal Care Assistants and Home Health Aides• Worked with Case Managers to provide superior home care service to elderly clients• Maintained weekly reports, payroll and client data• Oversaw personnel issues including preliminary intervie...

• 

  Regal Entertainment Group

  • Mashpee, MA

  • Associate Manager

    • Oct 2004 - May 2006
    • Mashpee, MA

    • Handled customer transactions with tickets and concessions, balanced registers, performed closing operations• Managed up to five employees per shift• Executed quarterly in-theater marketing promotions for a film designated by Regal Entertainment Group• Provided superior customer service; answer...

• 

  Bridgewater State College

  • Orientation Leader

    • 2001 - 2004
• 

  Walt Disney World

  • Lake Buena Vista, FL

  • Merchentainment Cast Member (College Program)- Rock 'n' Roller Coaste...

    • Jan 2003 - May 2003
    • Lake Buena Vista, FL

    • Handled customer transactions with merchandise and photos for three attractions / shows• Assisted with cleaning, stocking merchandise, and with closing registers at end of day• Provided guests with exceptional customer service