Bio
Experience
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Julie Lindstrom Design
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Currently: Greater Minneapolis-St. Paul Area
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Owner
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1983 - Present
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Currently: Greater Minneapolis-St. Paul Area
Freelance graphic designer, illustrator and social media content creator. I thrive on the constant evolution of digital work and the ability to utilize my studio art skill set to enhance projects. Services offered: Art Direction | Graphic Design | Illustration - Digital and Drawing Board | Photoshop Work | Conceptualizing | Social Media Content: Images & Video Shorts | Print Production | Print Estimating & AnalysisSpecialize in print & digital media, large-format projects (trade show booths, wall installations, signage), spot illustrations, Photoshop work, and social media/web images and content. Produce hyperlinked white papers and speaker one sheets, as well as PowerPoint sales decks.Digital proficiency: Adobe Creative Cloud apps (InDesign, Illustrator, Photoshop, Premiere Rush), Microsoft Office (Word, PowerPoint), Ripl, Kittl, Procreate, Wix website buildingTraditional media: Pastels, Watercolor, Acrylics and Charcoal for illustration work
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Northwestern Health Sciences University
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Bloomington, MN
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Senior Graphic Designer
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Mar 1993 - Jan 2002
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Bloomington, MN
As the senior designer, was responsible for leading the creative efforts at this graduate-level institution for almost a decade. • Co-directed the visual rebranding of the institution as it moved from a single-program college to a multi-program natural health care university. • Charged with developing and then maintaining the overall visual identity system and graphic standards of the institution. • Managed creative team, including designers and photographers; and provided design and production services to multiple internal departments and colleges. • Led ongoing two-year design cycle for international marketing communications program for admissions department.• Co-developed regional multi-channel advertising campaign for university’s public clinic system, the largest natural health care provider in Minnesota.• Did a complete redesign and refocus of institution’s alumni magazine, the primary platform for communicating with university alumni.• Led the creative efforts for the refocusing of the continuing education department’s national marketing campaign. • Worked with marketing communications director to develop university’s first website, and handled the creative work for the site’s overall design.• Managed print bid requests and analyzed vendor pricing.
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Western States Life Insurance Company
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Fargo, ND
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Graphic Designer and Production Artist
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Aug 1986 - Jun 1992
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Fargo, ND
• Designed motivational, award-winning print media for recruiting kits, promotional packages/ campaigns, incentives and sales contests, newsletters, ads as well as in-house employee giving and volunteering campaigns. • Worked with communication team to concept and produce logo and marketing materials for Kamp KACE - Kids Against Cancer Everywhere, an employee volunteer experience.• Produced animated sales videos (PC environment) and assisted in video production. • Illustrated several marketing pieces utilizing creative skills in paper sculpture, charcoal drawing, watercolor painting, pen and ink rendering and sumi-e brushwork.• Operated prepress/darkroom equipment. • Gained knowledge of pressroom and bindery work via in-house facility.
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Education
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1983 - 1985Minnesota State University, Mankato
Bachelor of Fine Arts (B.F.A.) summa cum laude, Studio Arts | Graphic Design | Education -
1981 - 1983Bismarck State College
Associate of Arts (A.A.) summa cum laude, English Literature | Studio Art | Music -
Hubbard Broadcasting Inc. — Hubbard Digital Academy
CE—Digital Marketing -
Normandale Community College
CE—Illustrator
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