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Julie Blackley profile image

Julie Blackley

Writer and Editor at Julie Blackley Consulting
Intro Book
Communications expert with 20+ years of experience in media relations, public relations, and marketing.
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Location
Wakefield, Massachusetts, United States, US
Skills
  • Media Relations
  • Public Relations
  • Marketing
  • Press Releases
  • Crisis Communications
  • Show all
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Bio

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Julie Blackley is a seasoned communications professional with extensive experience in media relations, public relations, marketing, and crisis communications. She has held various roles, including Communications Manager at iSeeCars.com, Writer and Editor at the D’Amore-McKim School of Business, and Director of Social Media/Senior Account Executive at Regan Communications. Julie has a strong educational background in Public Relations from Syracuse University.

Experience

  • Julie Blackley Consulting
    • Greater Boston
    • Writer and Editor
      • Jun 2021 - Jun 2024
      • Greater Boston

      As a content writer for the D’Amore-McKim School of Business at Northeastern University, I write compelling student and employer testimonials, engaging website copy, SEO-optimized articles, and effective email nurture campaigns.Additionally, I contribute weekly articles to iSeeCars.com, focusing on the automotive industry and personal finance. My diverse writing experience allows me to communicate complex information clearly and effectively, catering to various audiences and driving engagement across multiple platforms.

  • Reading Municipal Light Department
    • Reading, Massachusetts, United States
    • Communications Manager
      • Jun 2022 - Apr 2024
      • Reading, Massachusetts, United States

      Managed all utility communications, ensuring efficient dissemination of information to stakeholders.Executed the production of a successful podcast, enhancing brand visibility and engagement.Authored and published newsletters to inform and engage customers, driving positive interactions.Represented the company at various community events, fostering positive relationships and promoting the organization's mission.Contributed to program development efforts, leveraging insights and expertise to enhance operational effectiveness.Spearheaded the planning and execution of special events, showcasing the company's commitment to community engagement and service.

  • iSeeCars.com
    • Woburn, MA
    • Communications Manager
      • Dec 2017 - Jun 2022
      • Woburn, MA

      iSeeCars.com is an online car search engine that helps consumers find the best car deals by providing key insights and valuable resources. As the Communications Manager, I write and disseminate monthly studies that analyze iSeeCars data on topics that help consumers navigate the difficult car buying process. I am also a regular podcast contributor and spokesperson. Our studies have been featured in outlets including CBS News, Forbes, Business Insider, USA Today, Jalopnik, AutoBlog and many others.

  • Triumph Modular
    • Littleton, MA
    • Communications
      • Aug 2016 - Oct 2017
      • Littleton, MA

      Launched quarterly newsletter and served as editor-in-chief.Wrote blog posts to position the company as a thought leader in the modular construction industry.Crafted email marketing campaigns.Produced case studies and web copy.Managed external public relations firm.

  • Electrical Safety Foundation International
    • Arlington, VA
    • Communications Director
      • Oct 2011 - Aug 2016
      • Arlington, VA

      In this position, I oversaw all the communications efforts for ESFI including traditional and social media strategy as well as the creation of marketing materials. Further, I submitted articles on a monthly basis to the National Electrical Manufacturers Association trade publication, electroindustry, as well as bylined articles on behalf of ESFI’s president to a variety of electrical trades.

  • Brotman Winter Fried Communications
    • Falls Church, VA
    • Director of Social Media/Senior Account Executive
      • May 2010 - Oct 2011
      • Falls Church, VA

      Served as the day-to-day contact for a number of clients and oversaw the company’s social media division. My clients included companies in the restaurant, hospitality, consumer electronics and trade show industries. I developed and executed strategies for clients to successfully launch new products at high-profile trade shows such as the Consumer Electronics Show, Toy Fair and the International Home + Housewares show.

  • Regan Communications Group
    • Senior Account Manager
      • Nov 2007 - Apr 2010

      Worked with and served as account lead for high profile clients in the consumer, hospitality and nonprofit fields including Simon Malls, Bank of America Charitable Foundation, the Girl Scouts of Eastern MA and The Barking Crab Restaurant

  • Solomon McCown & Co.
    • Assistant Account Executive
      • May 2006 - Nov 2007

  • Preschool Learning Alliance
    • London, United Kingdom
    • Public Relations Intern
      • Jan 2005 - May 2005
      • London, United Kingdom

  • Regan Communications
    • Intern
      • 2004 - 2004

Education

  • 2002 - 2006
    Syracuse University
    Bachelor, Public Relations
  • 2002 - 2006
    Syracuse University
    Bachelor's, Public Relations

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Industry Focus. “Public Relations and Communications”

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