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Julian Panessi, a seasoned business intelligence expert, has spent over four years as Head of Business Intelligence at Avalon Pharmaceutical LATAM, where he designed and executed market data analysis processes, supported strategic decision-making, and led KPI-driven initiatives. Prior to this role, Panessi held positions at Fundación Universitaria Juan N. Corpas, where he managed marketing and customer service units, and at Euromonitor Internacional, where he worked as an independent analyst. Panessi holds a Master of Business Administration from the University of Gloucestershire and a degree in Marketing and International Business from Universidad Sergio Arboleda. Fluent in Spanish and medieval English, he brings a unique blend of analytical and linguistic skills to the table.

Experience

  • Avalon Pharmaceutical LATAM
    • Bogota,D.C., Capital District, Colombia
    • Head of Business Intelligence
      • Feb 2020 - Present
      • Bogota,D.C., Capital District, Colombia

      • Design and execute the process of estimating and monitoring the company' smarket data (units, sales, prices, imports, legal records etc.) using different descriptive and predictive tools and techniques.• Provide data to support tactical, operational and strategic decision makers.• Lead and support the analysis, reporting and processes of all areas KPI’s.• Provide technical and conceptual support for the creation and administration of dashboards.• Analyze competitive market strategies, through the study of trends related to the product, customers and the market.• Create rules of conduct for managing the use of information.• Meet dashboard design requirements such as P&L, sales, customers, business case, purchases, inventory receipt, cash flow, etc.

    • Marketing Manager
      • Mar 2015 - Jan 2020

      • Prepare and execute action plans in Advertising, Marketing and Customer Service units• Responsible for diagnosis and execution of strategic, missionary and support analysis of the institution as an organization.• Establishing the real position in the market, monitor the competing institutions and the launch of new educational programs.• Design and implementation of the "Community Care" program, providing a channel of communication, good service and efficient documment processes.• Responsible for the design and implementation of sales and marketing strategies for under graduated and post graduated programs.• Responsible for applying data insights to solve complex processes problems.

    • Analista de Publicidad y Mercadeo
      • Aug 2013 - Feb 2015

    • Analista Independiente
      • Dec 2011 - Oct 2012

    • Analista de estudios
      • Jul 2009 - Mar 2010

    • Investigador de Programacion Internacional
      • Jan 2009 - Jul 2009

Education

  • 2010 - 2012
    University of Gloucestershire
    Master of Business Administration, International Business
  • 2003 - 2009
    Universidad Sergio Arboleda
    Marketing y Negocios Internacionales, Gestion Gerencial de Marketing

Suggested Services

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Industry Focus. “Pharmaceutical Manufacturing”

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