Bio
Experience
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Compass Group Chile
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Santiago, Región Metropolitana de Santiago, Chile
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Purchasing manager
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May 2019 - Jun 2021
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Santiago, Región Metropolitana de Santiago, Chile
Responsible for Food and Non Food purchasing, managing a budget in excess of US$ 90 MM. Responsible for service levels and quality of purchased raw materials. Strategic and cost negotiations with suppliers.Main achievements: Generated cost improvements mitigating food inflation (PPI) by over 30% annually. Led savings with brand changes and lower cost formats without impacting perceived quality (average savings of over 25% in the products involved).
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Brueggen America, S.A.
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Santiago, Región Metropolitana de Santiago, Chile
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Commercial Manager
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Dec 2018 - Apr 2019
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Santiago, Región Metropolitana de Santiago, Chile
Responsible for sales for Retail, exports and B2B. Responsible for the definition of strategy, structure and processes for budget compliance.Main achievements: Consistent compliance with the sales budget.
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Salamanca Foods, S.A. (TRUJILLO)
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Santiago, Región Metropolitana de Santiago, Chile
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Operation Manager/Director
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Apr 2017 - Feb 2018
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Santiago, Región Metropolitana de Santiago, Chile
Responsible for production, warehouse, logistics and maintenance of the company Participación como Director. Participation as DirectorMain achievements: Generated increase in service levels reaching more than 98% control. Led the implementation process of a new production line. Lideró el desarrollo de 15 nuevos productos. Led the development of 15 new products.
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Chile
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Retail Groceries
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700 & Above Employee
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Purchasing & Sales, Development Manager, Sales and Operation Planning
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May 2012 - Jan 2017
Responsible for service levels, quality and inventories of purchased raw materials. Strategic and cost negotiations with suppliers. Responsible for sales management managing a budget close to US$ 150 MM. Leads the innovation and new product development team. Implements the Sales and Operation Planning process in the production plants in the empanadas and pizzas categories.Achievements: Increased the market share of all products manufactured by more than 10 points. Sales doubled in a period of less than 4 years. Led a significant improvement in the quality of pre-baked bread produced in the production plants and its implementation in stores, with a 50% ratio over the previous year in terms of quality perception by customers. Increased delivery fill rates to 95%, representing a 5% improvement over previous periods. Led more than 15 product innovations and improvements per year, including the development of pizzas, cakes, hamburgers, new meat formats and pre-cooked hallulla in modified atmosphere (awarded at Walmart's international private label forum).
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Commercial Manager Bakery and Pastry
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Apr 2009 - Apr 2012
Responsible for the management results of the bakery and pastry business for all Walmart formats, defining the commercial strategy for these categories, managing a budget of US$ 200 MM Leads the definitions of assortments, pricing, marketing, logistics, promotions and store space. Strategic negotiations with suppliers (Joint Business Plan) and cost and revenue improvements. Achievements: Executed and consolidated a policy of innovation in pastries, which resulted in a share of more than 15% of sales Increased market share by 10% compared to other supermarkets in the industrial areas Participated in the Due Diligence and subsequent integration with the industrial business (Fábricas de Alimentos y Servicios), which was acquired in 2011, by 100%
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Perishable Commercial Manager of Lider (Hypermarket format)
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Mar 2007 - Mar 2009
Leads and implements the commercial strategy of the perishables business for the Hypermarket format. Defines assortment, pricing and store space policies, managing a budget in excess of US$ 300 MMAchievements: Led strategic changes focused on store production improvement, which resulted in greater product availability, savings and increased sales Developed and implemented the vacuum-packed meat sales proposal, increasing product shelf life and availability Increased the participation of frozen chicken to the detriment of assisted showcase sales, improving the customer's shopping experience. Increased self-service deli sales. Substituted the production of bread for pre-baked bread manufactured in the production plants, achieving significant savings in labor costs
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D&S /Distribución y Servicio)
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Quilicura, Región Metropolitana de Santiago, Chile
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Commercial Mannager of the Deli Business
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Jan 2004 - Mar 2007
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Quilicura, Región Metropolitana de Santiago, Chile
Responsible for the results of the processed and industrial cold cuts business for all store formats, defining the commercial strategy for these categories, achieving a turnover of close to US$ 200 MM. Strategic negotiations with suppliers and cost and revenue improvements. Leads assortment definitions, pricing, marketing, logistics, promotions and store space Achievements: Market share growth of over 15% Implemented new deli concepts such as Sabores del Mundo, self-service deli and Jamón Jamón. For his innovation, he was awarded in 2005 by the Board of Directors and the company's executive team
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D$S, Distribución y Servicio
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Quilicura, Región Metropolitana de Santiago, Chile
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Deli Buyer
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Apr 2003 - Dec 2003
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Quilicura, Región Metropolitana de Santiago, Chile
Leads the jerky business strategy for all store formats Negotiation with suppliers and cost and revenue improvements Performs assortment definitions, pricing, marketing, logistics, promotions and store spaceAchievements: Led negotiation with suppliers of the jerky sector, managing to improve the existing conditions, by one percentage point
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Salamanca Foods, (Manufacturer and Importer Trujillo Brand Spanish products)
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Quinta Normal, Región Metropolitana de Santiago, Chile
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Commercial Manager
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Apr 2002 - Mar 2003
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Quinta Normal, Región Metropolitana de Santiago, Chile
Defines and leads the commercial strategy Leads and executes the defined sales plan Conducts negotiations with key customers, promotional policies and pricing strategyMain Achievements: Achieved sales growth of over 25%
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Supermercados de Madrid
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Madrid, Spain
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Head of Deli Purchasing
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Sep 2000 - Mar 2002
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Madrid, Spain
Definition and execution of the commercial and operational strategy of the deli business.Achievements: Increased sales by more than 15% Improved the negotiation of suppliers' revenues and costs by 5 additional percentage points of profitability
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D$S (Distribución y Servicio)
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Quilicura, Región Metropolitana de Santiago, Chile
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EKONO Purchasing Deli Manager
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Mar 1999 - Aug 2000
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Quilicura, Región Metropolitana de Santiago, Chile
Responsible for the processed and industrial cold cuts business for Ekono stores, defining the commercial strategy for these categories, achieving a turnover close to US$ 100 MM Negotiation with suppliers and cost and revenue improvements. Leads the definitions of assortments, pricing, marketing, logistics, promotions and store spaces Achievements: Led the first imports for Ekono supermarkets, increasing sales in those categories by more than 100% Led changes in the implementation of in-store products, enhancing freshness and ease of purchase for the customer, which resulted in a 10% increase in sales
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Carrefour (Simago & Champion Supermarkets)
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Madrid, Spain
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Deli Buyer
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Jan 1996 - Feb 1999
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Madrid, Spain
Defines and leads purchasing, cost and revenue negotiations with suppliers Leads assortment definitions, pricing, marketing, logistics, promotions and store spaceAchievements: Successfully led the implementation of the new Champion supermarkets that were replicated as the new store format for Carrefour Increased revenues in the category by an additional 10%
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Simago
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Madrid, Spain
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Lingerie Buyer
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Jan 1995 - Dec 1995
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Madrid, Spain
In charge of the lingerie and accessories purchasing strategy. - Redefines the assortment, bringing it closer to a younger public and to new trends. Implements product planogramming for the stores, not existing to date.
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DBK, S.A.
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Madrid, Spain
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Research Analyst
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Jan 1992 - Dec 1994
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Madrid, Spain
It carries out economic and financial studies to be marketed to banks, industrial companies and public organizations.
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Education
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1986 - 1991Universidad Autónoma de Madrid
Economista
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