Experience

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  Aspen South African Operations

  • Johannesburg, South Africa

  • Marketing Manager

    • Aug 2023 - Present
    • Johannesburg, South Africa

    Iron (Ferinject and Venofer) Marketing Manager.

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  MedXWeb

  • South Africa

  • Digital Advertising. Converting Leads into Paid Clients.

    • Jul 2021 - Present
    • South Africa

    Marketing is now more digital!I pivoted my career to learn as much as I could about digital marketing. - An ongoing, ever-evolving experience. My digital marketing skill set now includes:Social Media MarketingGoogle Adwords & PPCEmail MarketingContent MarketingSearch Engine Optimization & Search Engine Marketing Conversion Rate Optimization - Always testing!Website Design focusing on Simvoly Website BuilderMedXWeb is a digital advertising and consulting agency based in Pretoria, South Africa. We offer a full gamut of digital services such as branding, content marketing, SEO, Paid Search, social media marketing, email marketing and website creation, focusing on Simvoly. We are your extended partner and operate in full alignment with your business goals. Focusing on revenue creation for our clients by finding high-quality leads.Marketing is ultimately about finding new clients and nurturing current clients.Learn more about some of the clients we served and the results we achieved.Healthcare Professional Marketing: https://bit.ly/3ohkgC4Pharmaceutical Company Marketing: https://bit.ly/3L2KosjProfessional Services marketing: https://bit.ly/3MOKndWContact Judith for more [email protected] 138 0016

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  OETHMAAN BIOSIMS

  • Gauteng, South Africa

  • Marketing

    • May 2022 - Jan 2023
    • Gauteng, South Africa

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  Aspen Pharma

  • South Africa

  • Commercial Manager & Brand Manager

    • Apr 2018 - Jun 2021
    • South Africa

    Best commercial working experience in my career so far. Worked in a fast-paced, highly-driven environment. I had to prioritise and multitask an array of activities on a daily basis. At Aspen, one is not only a product manager. One is a Brand Owner and Custodian. Taking care of a brand from all aspects and angles. With a big focus on the commercial side. – Not only creating marketing campaigns and nice pictures… Analysing internal and external data.Make swift and executive decisions if the brand strategy needs to pivot towards a better outcome.Hands-on involvement in not only stock forecasting but also with the demand planning team to advise on stock orders from manufacturers.Involved in New Product searches by creating PNLs and market research in collaboration with a greater team.Too many (and exciting) different hats to mention here.Both are exhilarating and growth-accelerating experiences. I loved every moment!I enjoyed the collaborative work environment stretching through the multitude of divisions. Working shoulder to shoulder with colleagues, not necessarily part of my team. All work towards a common goal: Do what’s best for the patient and work as a unified team to ensure company growth.As Stephen Saad says: To rest is to rust.Achievement Highlights:Launched Avamys Clone, Genemist January 2021. Second best clone launchin South Africa. 47% Switch within first three months of launch. Combined marketshare growth 2,4%.Successfully achieved 7% growth in Thrombosis portfolio for the financial year2019 versus 2018Established Aspen Warfarin as a molecule of choice at prescriber level,increasing IMS April 2019 market share from 84% to 88%. Achieving 146% ofSSD budget in 2019.Successfully re-established Aspen Vancomycin after long-term out-of-stock.Increased sales by 186% for 2019 vs 2018.

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  Sanofi Genzyme

  • Midrand, Johannesburg

  • Endocrine Commercial Manager

    • May 2013 - Mar 2018
    • Midrand, Johannesburg

    Epic job! I launched a niche product in a new class in oncology. Initially the profit and sales expectation were so small that I was solely responsible for all aspects of the product. I wore numerous hats. Brand Manager, Sales Manager, Market Access Manager, Sales Representative. Oh, as well as detective!I had to figure the product out. It was not chemotherapy, immunotherapy, or radiation therapy, but works for Thyroid Cancer. ??? I can tell you all about it if you want to know more! The versatility of the job suited my personality perfectly. I loved it. Then I grew the brand from launch to an R15 million brand within four years.Identify needs, business opportunities, and potential threats to business.Provide quantifiable value-added services to prescribers.Develop and implement excellent after-sales service.Develop advocacies within the targeted prescriber base.Develop relationships with key decision-makers within the private and state sectors.Educate targeted decision-makers on disease management protocols and the clinical benefits of rh-TSH.Influence drug utilisation, protocols and formulary inclusion of rh-TSHPharmaco-economic modelling for funders and key society protocols to achieve successful reimbursement of rh-TSH in the private sector.Plan, organize, lead and evaluate sales initiatives at key prescribers in order to maximize resources, sales and return on investment.Drive internal cross-functional collaboration in development of strategies, tactics, and successful implementation at customers.Timeous dissemination of pertinent information to the appropriate Genzyme stakeholders and commercial functions.Preparation of presentation materials and marketing programs for presentation to key stakeholders.Management of assigned PnL, opex, promotional and micro-marketing budget.Winner of ITC Spirit of Hope Award - Compassion and Drive 2014.

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  Krucon

  • Auckland, New Zealand

  • General Manager

    • Sep 2010 - Feb 2013
    • Auckland, New Zealand

    And so I ventured into the geographical and cultural unknown. What a pleasant surprise. NZ is paradise on Earth. Did you know that Rangitoto, a small island visible from Auckland shore, is only 700 years old? Think about it. There was nothing only 700 years ago. Then, one day, after a volcanic eruption, there was an island! As the offspring of business owners and entrepreneurs, I started an engineering company in New Zealand. My father assisted from South Africa and visited the business twice or thrice a year. I managed the business from New Zealand. We grew Krucon from a start-up business to a $45,000 turnover per month. Dad then decided to relocate the business to Australia, and I returned to South Africa.

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  Brandhouse

  • South Africa

  • Sales Manager

    • Oct 2008 - Jan 2010
    • South Africa

    Managed 24 Brand Ambassadors and 12 Merchandisers in Key Accountliquor stores.The ISS Division expanded from 24 to 62 individuals based on the successfulimplementation of the ISS (Brand Ambassador) program.Developed and implemented the ‘Successful Selling Skills Program for In-Store Specialists’.

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  Kruger Construction

  • Lydenburg, Mpumalanga, South Africa

  • Division Manager

    • Aug 2006 - Sep 2008
    • Lydenburg, Mpumalanga, South Africa

    Started the building division for a mining steel manufacturing company.Build 10 houses in Lydenburg, ranging from R 750 000 to R 1,2m.Renovations and alterations of numerous properties in Lydenburg.Renovations and alterations at XSTRATA Lydenburg.Construction of 3 training centres at XSTRATA Thorncliffe at a cost of R2,4m.The Building Division continues to be a significant and profitable part ofKruger Construction.

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  Janssen-Cilag, S.A.

  • South Africa

  • Anaemia Manager/ Sales Representative

    • Jul 2005 - Jul 2006
    • South Africa

    Sold Eprex to Dialysis units in Pretoria and Johannesburg.Turned sales of Eprex around from a negative growth of -9% to a positivegrowth of 6% within six months.

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  Sanofi

  • Medical Sales Representative

    • Feb 1999 - Jul 2005

    Won overachievers award in 2004.Overachieved sales target in the biggest contributing area in the country for Lantus.(Made 201% of target in 1st month at launch)Successfully implemented strategy and achieved market leadership withLantus within four months of launch.Established efficient working relations with key customers in new territorywithin a short period of time.2nd Best specialist detailer award. (Start-up 2005)Coaching and training of new PSRs.