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Juan Manuel Gonzalez is a seasoned competitive intelligence expert with 15+ years of experience in market research, analysis, and strategy development. He has worked with top companies like Citrix, ShareFile, and Frost & Sullivan, providing insights on market trends and competitor analysis. Gonzalez holds a Master's degree in International Economic Relations from the University of Buenos Aires and a Bachelor's degree in Political Science from the same institution.

Experience

  • ShareFile
    • Miami-Fort Lauderdale Area
    • Senior Competitive Intelligence Manager
      • Oct 2022 - Present
      • Miami-Fort Lauderdale Area

      The Senior Competitive Intelligence Manager position is focused on tracking, monitoring, and analyzing markets, technology trends and competitors, in order to discover opportunities, threats and implications for ShareFile and its product / service portfolio. Also, it develops product collateral to enable the ShareFile field teams and external partners to successfully position our products and services in competitive environments as well as make recommendations to the senior leadership influencing business and product strategy.

  • Citrix
    • Miami-Fort Lauderdale Area
    • Senior Competitive Intelligence Manager - Work Collaboration Solutions
      • Jul 2022 - Oct 2022
      • Miami-Fort Lauderdale Area

      The Senior Competitive Intelligence Manager position is focused on tracking, monitoring and analyzing markets, technology trends and competitors, in order to discover opportunities, threats and implications for Citrix and its product / service portfolio. Also, it develop product collateral to enable the Citrix field teams and external partners to successfully position our products and services in competitive environments as well as make recommendations to the senior leadership influencing business and product strategy.

    • United States
    • Business Consulting and Services
    • 700 & Above Employee
    • Research Director
      • Feb 2016 - Jun 2022

      As Research Director within Frost & Sullivan's Information & Communications Technologies business unit, my focus is on monitoring the digital transformation within the segments of Customer Experience, Contact Centers, BPO, and Connected Work & Collaboration Solutions. My know-how lies in managing strategic consulting projects and market intelligence reports, as well as observing emerging trends, technologies, and market dynamics.In addition to my research role, I engage in several client-facing actions and frequently join the most important industry events in Latin America and the US as a speaker, moderator, and/or panelist, while also contribute to Latin American and international media vehicles with articles and industry-related statements.

    • Research Manager
      • Jan 2007 - Jan 2016

      While serving as a Research Manager in the Information and Communication Technology Team in Argentina, I was responsible for conducting regional market intelligence studies and strategic consulting projects in the Enterprise Communications field, particularly in the Customer Experience, Contact Centers, BPO, and Cloud Communications and Collaboration solutions markets.

  • Fundación Okita
    • Ciudad de Buenos Aires, Argentina
    • Junior Research Analyst
      • Jan 2006 - Dec 2006
      • Ciudad de Buenos Aires, Argentina

      Worked in the research, collection, and publication of the Reports about the Export Promotion System, the Current Energetic Situation, and the Poverty in Argentina elaborated for the Japan International Cooperation Agency (JICA).

  • Teleperformance
    • Buenos Aires
    • Bilingual Sales Agent
      • Feb 2005 - Dec 2005
      • Buenos Aires

      Bilingual Sales Representative for the personal computer and accessories segment to the U.S. Market.

Education

  • 2005 - 2007
    University of Buenos Aires
    Master, International Economic Relations
  • 1999 - 2003
    University of Buenos Aires
    Bachelor, Political Science

Suggested Services

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Industry Focus. “Market Research”

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