Experience

• 

  Salud Vivir IPS - Freelance

  • Bucaramanga, Colombia

  • Digital Marketing Administrator

    • 2024 - 2025
    • Bucaramanga, Colombia

    Brand Identity & Trust – Developing a strong, credible brand that resonates with patients and healthcare professionals.

    Educational & Engaging Content – Creating brochures, blogs, and visual materials to inform and engage audiences.

    Multi-Channel Marketing – Executing campaigns across digital platforms, social media, and email to reach the right audience.

    Patient-Centered Communication – Crafting messaging that prioritizes clarity, empathy, and compliance with healthcare regulations.

    Data-Driven Growth – Leveraging analytics to optimize marketing efforts, track patient engagement, and improve ROI.

• 

  Metrodrogas - Freelance

  • Bucaramanga, Colombia

  • Digital Marketing Administrator

    • 2024 - 2025
    • Bucaramanga, Colombia

    Brand Identity & Trust – Developing a strong, credible brand that resonates with patients and healthcare professionals.

    Educational & Engaging Content – Creating brochures, blogs, and visual materials to inform and engage audiences.

    Multi-Channel Marketing – Executing campaigns across digital platforms, social media, and email to reach the right audience.

    Patient-Centered Communication – Crafting messaging that prioritizes clarity, empathy, and compliance with healthcare regulations.

    Data-Driven Growth – Leveraging analytics to optimize marketing efforts, track patient engagement, and improve ROI.

• 

  Globe Guides

  • United States
  • Events Services
  • 1 - 100 Employee

  • Client Success & Project Management

    • 2024 - 2025
    • Maine, US

    Smooth Onboarding & Kickoff – Set clear expectations with welcome emails, intake forms, and structured kickoff meetings.

    Consistent Check-Ins – Schedule regular updates to monitor progress, address concerns, and keep projects aligned.

    Data-Driven Client Feedback – Track key performance indicators (KPIs) like CSAT and NPS while gathering valuable insights.

    Proactive Issue Resolution – Establish a clear escalation process to address challenges efficiently and keep projects on track.

    Strategic Project Planning – Define milestones, timelines, and responsibilities to ensure seamless execution.

    Automated Reporting & Analytics – Utilize dashboards and real-time tracking tools for visibility and informed decision-making.

    Engaging Client Communication – Personalize interactions, tailor solutions, and maintain strong client relationships.

    Process Optimization & Automation – Streamline workflows and automate repetitive tasks to improve efficiency.

    Comprehensive Post-Project Review – Analyze lessons learned, document insights, and refine strategies for continuous improvement.

    Smart CRM & Task Management – Leverage tools like ClickUp and GoHighLevel to proactively manage projects and client relationships.

• 

  Dicarito Baby - Freelance

  • Bucaramanga, Colombia

  • Digital Marketing Director

    • 2023 - 2025
    • Bucaramanga, Colombia

    Brand Growth & Awareness – Developing strategies to position the brand as a trusted name in baby fashion.

    E-Commerce & Social Media Strategy – Managing online platforms to drive traffic, engagement, and sales.

    Content & Community Engagement – Creating compelling campaigns, influencer collaborations, and interactive content.

    Performance Marketing – Running targeted ads and optimizing ROI through data-driven insights.

    Customer Experience & Retention – Enhancing the digital shopping experience and building brand loyalty.

• 

  Intercus Distrifar

  • Bucaramanga, Santander, Colombia

  • Project Manager and Digital Marketing Director

    • 2018 - 2025
    • Bucaramanga, Santander, Colombia

    Ensure Client Satisfaction by building strong relationships, understanding their needs, and proactively addressing concerns.

    Manage Projects Efficiently by planning, executing, and delivering initiatives on time and within budget, ensuring seamless coordination across teams.

    Lead Cross-Functional Teams by bringing together diverse talents, aligning goals, and keeping projects moving forward smoothly.

    Mitigate Risks by identifying potential challenges early and implementing solutions to keep projects on track.

    Optimize Workflows by refining processes, leveraging best practices, and improving overall efficiency to maximize productivity.

    Track Progress & Tasks using project management tools to maintain transparency, accountability, and streamlined communication.

    Enhance Digital Presence by crafting and executing effective digital marketing strategies that amplify brand awareness and engagement.

    Engage with Audiences by creating compelling content, fostering interactions, and building trust within online communities.

    Analyze & Improve Performance by leveraging data insights to refine marketing efforts and drive continuous growth.

    Manage Brand Visibility by running targeted social media campaigns that strengthen brand identity and market positioning.

• 

  IPS Best Home Care - Freelance

  • Bogota, Colombia

  • Digital Marketing Administrator

    • 2018 - 2020
    • Bogota, Colombia

    Brand Identity & Trust – Developing a strong, credible brand that resonates with patients and healthcare professionals.

    Educational & Engaging Content – Creating brochures, blogs, and visual materials to inform and engage audiences.

    Multi-Channel Marketing – Executing campaigns across digital platforms, social media, and email to reach the right audience.

    Patient-Centered Communication – Crafting messaging that prioritizes clarity, empathy, and compliance with healthcare regulations.

    Data-Driven Growth – Leveraging analytics to optimize marketing efforts, track patient engagement, and improve ROI.