Bio
Experience
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UNext Learning
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Bangalore Urban, Karnataka, India
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Principal Data Science at Unext Manipal group
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May 2023 - Present
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Bangalore Urban, Karnataka, India
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Institute of Product Leadership
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Bengaluru Area, India
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Faculty Data Science
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Dec 2019 - Apr 2021
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Bengaluru Area, India
As a faculty position , it is techno-- commercial role involving full ownership of various data science and machine learning curriculums , designing and launching new short term curriculums as per industry requirements and mange it as part of Product Management for the institute
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Adjunct faculty at CMS
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Bangalore
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Applied Data Science in Marketing
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Jan 2019 - Dec 2019
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Bangalore
Delived end to end lecture sessions to final year MBA students on Marketing Analytics in CMS school of management as per the prescribed syllabus with lab sessions using SPSS and Advanced excel tools. Additional responsibilities involved setting up of Marketing Analytics question paper and assessment of almost 120 students . Moved on from Lintas Media in March 2012 to set up Carat Operations in South leading to P&L responsibilites across 3 branches namely Bangalore , Chennai & Cochin•My experience encompasses new product launches, re-branding, brand extensions and market expansion.• Experience includes deep understanding of the Indian consumer’s buying behavior with respect to consumer journey, consumption patterns and media habits and their evolution over a period of time • Resourceful in creating and sustaining dynamic environment that fosters development opportunities and motivates high performance amongst employees; managing geographically diversified teams at multiple locations across India.• Past experience includes handling unstructured situations, was put to test multiple times during my professional journey across my current and previous organizations.
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CEO
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Bangalore
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Sr Vice President Carat India & CEO Carat Context
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Feb 2012 - Sep 2018
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Bangalore
Responsible for Carat Context P& L nationally Result driven professional with over 20 years of experience in various aspects Media and Communications ranging from Strategy, Planning & Execution across domains and categories including E-commerce, Finance, Lifestyle, Consumer Durables, FMCG & Services. A business strategist & implementer with proficiency in building and spearheading business operations while achieving business growth objectives within the rapidly changing digital environment. Proven achievements in delivering organizational revenue objectives and adding substantial value
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Sr. VICE PRESIDENT
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Oct 2003 - Feb 2012
Bangalore Branch InchargeRich experience in the field of Media Strategy , Planning , Buying , Consumer Segments , Awareness Modelling , New Business GrowthHeading key profit centre operations with the view to achieve business objectives and ensure top line growth ,profitability and productivity
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ENTERPRISE NEXUS MUMBAI
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Mumbai Area, India
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MEDIA DIRECTOR
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Jun 2000 - Sep 2003
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Mumbai Area, India
Leading the media functions across Planning, Buying, and Operations
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GROUP HEAD
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1998 - 2000
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Education
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2017 - 2018Indian Institute of Management, Calcutta
Digital Marketing & Social Media, Digital -
1988 - 1992National Institute of Technology Rourkela
B.E., Mechanical Engineering -
MICA
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2018 - 2019Institute of Product Leadership
International Certification in Data Science, Applied Data Science and Machine Learning -
1996 - 1997MICA AHMEDABAD
Media and Communications -
Indian Institute of Management, Calcutta
Executive programme, DIGITAL and DATA -
MICA
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MiCA
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National Institute of Technology Rourkela
Bachelor of Engineering - BE, Mechanical Engineering -
National Institute of Technology Rourkela
Bachelor of Engineering - BE, Mechanical Engineering
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