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Joy Wyche
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- Marketing Strategy
- Social Marketing
- Social Media
- Behavioural Change
- Health Communication
- Show all
Bio
Experience
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University of Liverpool | Research, Partnerships and Innovation
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Liverpool, England, United Kingdom
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Research Assistant
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Jan 2024 - Present
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Liverpool, England, United Kingdom
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Freelance Researcher
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Oct 2020 - Dec 2023
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Liverpool City Council
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Liverpool, England
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Senior Behavioural Insight and Change Executive
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Jan 2014 - Oct 2020
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Liverpool, England
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Senior Social Change Practitioner
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Feb 2011 - Jan 2014
Behavioural change and research specialist at leading social marketing agency, working with an array of both public and private sector clients to design, develop, create and implement behaviour change and social marketing campaigns. Responsible for leading on research and insight generation across the organisation with extensive experience in qual and quant research design, delivery and analysis. Highly experienced in using bespoke software packages including SPSS and QSRNvivo.
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Social Marketing Analyst
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Apr 2009 - Nov 2010
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Education
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2004 - 2007The University of Sheffield
Bachelor of Applied Science (BASc), Psychology -
2007 - 2009
Liverpool John Moores University
Master's degree, Marketing
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Industry Focus. “Research”
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