Bio
Experience
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United States
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Appliances, Electrical, and Electronics Manufacturing
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100 - 200 Employee
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Division General Manager
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Jul 2018 - Present
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Division General Manager
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Jul 2018 - Jun 2021
Power Electronics Equipment ManufacturingSince 1923, Fuji Electric has been a global leader in manufacturing power electronics products, ranging from distribution & control equipment, semiconductors, blowers, AC Drives, HMI, instrumentation to UPS systems, transit door systems, and steam turbine generators. We provide the trusted brand of power electronics equipment for industries, such as automotive/transportation, data centers, food & beverage, factory automation, medical/pharmaceutical, oil & gas, and energy across North, Central, and South America. Fuji Electric Corp. of America is here to serve your industry’s needs. Show less
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Fuji Electric Europe GmbH
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Frankfurt, Hesse, Germany
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Managing Director & Vice President
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Aug 2009 - Jul 2018
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Frankfurt, Hesse, Germany
World leader in power semiconductors and electrical components & systems. After 4 years as Managing Director of Fuji Electric FA Europe GmbH, the company merged with Fuji Electric Device Technology GmbH and I was appointed as Managing Director and vice president of the new company, Fuji Electric Europe GmbH. Actual executive role is mainly related to variable speed drives and FA components and systems. Reporting to International Sales General Manager in Japan, managed corporate strategy, sales & business development of Variable speed drives and Factory Automation products. Show less
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Germany
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Industrial Automation
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1 - 100 Employee
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Managing Director
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Jan 2005 - Aug 2009
World leader in electrical components & systems.After 8 months as European General Manager of Fuji Electric GmbH - Factory Automation Division, the company split and I was promoted as Managing Director of the new company, Fuji Electric FA Europe GmbH.Reporting to International Sales General Manager in Japan, managed corporate strategy, sales & business development of Variable speed drives and Factory Automation products.
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Branch Manager
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Jul 1998 - Dec 2004
World leader in electrical components & systems.Created and consolidated the Spanish Branch of Fuji Electric GmbH, becoming the most successful Branch in Europe.Oversaw strategic account planning, business development, sales, forecasting, marketing, pricing, and hiring of personnel.Increased direct sales from 0 to 3,5 M € by creating new key accounts and finding strategic markets, bringing the Spanish branch to the first position in Europe. Managed the distribution channel. Acted as “Project leader” in Europe, coordinating the development of new products involving the Japanese Head Quarter, Japanese factories and Europe.Reporting to European Head Quarter (Frankfurt, Germany). Show less
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Control Techniques
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United Kingdom
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Automation Machinery Manufacturing
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700 & Above Employee
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Key Account Manager
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Jun 1997 - Jul 1998
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Barcelona, Catalonia, Spain
World leader in variable speed drives and motion control systems. Increased sales company by finding new accounts and developing existing accounts. Supported the existing distribution channel. Acted as Product Manager for one line of products. Established new internal sales support model. Collaborated in marketing campaigns and launching of new products. World leader in variable speed drives and motion control systems. Increased sales company by finding new accounts and developing existing accounts. Supported the existing distribution channel. Acted as Product Manager for one line of products. Established new internal sales support model. Collaborated in marketing campaigns and launching of new products.
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Elmeq, S.A.
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Barcelona, Catalonia, Spain
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Sales Manager
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Sep 1993 - Jun 1997
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Barcelona, Catalonia, Spain
Distribution of electrical motors and motion control products. Directed sales force of delegations and operational support staff of 4 people. Increased sales company by finding new accounts and developing existing accounts. Searched, negotiated and brought new distribution agreements. Established new internal sales support model. Reporting to the Managing Director. Distribution of electrical motors and motion control products. Directed sales force of delegations and operational support staff of 4 people. Increased sales company by finding new accounts and developing existing accounts. Searched, negotiated and brought new distribution agreements. Established new internal sales support model. Reporting to the Managing Director.
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Unitronics S.A.
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Barcelona, Catalonia, Spain
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Sales Engineer
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Nov 1989 - Aug 1993
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Barcelona, Catalonia, Spain
Spanish leader in Distribution of electronic components. Increased sales company by finding new accounts and developing existing accounts in Catalonia, and the whole Mediterranean area. Product Manager for passive components. Spanish leader in Distribution of electronic components. Increased sales company by finding new accounts and developing existing accounts in Catalonia, and the whole Mediterranean area. Product Manager for passive components.
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Education
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2002 - 2002IESE Business School - University of Navarra
PDD, Management -
2021 - 2021Dale Carnegie Training
Dale Carnegie Program, Human relations skills -
1994 - 1997Universitat de Barcelona
Bachelor in Market Research and Techniques, Business, Management, Marketing, and Related Support Services -
1991 - 1993EAE Business School
Master in Marketing and Sales, Marketing and Sales Management -
1986 - 1989Universitat Ramon Llull
Bachelor in Engineering of Telecommunications -
2011 - 2011CCL - Center for Creative Leadership
Diploma of Education, Organizational Leadership
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Industry Focus. “Electrical and Electronic Manufacturing”
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