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Bio

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Jonathan Fields is a seasoned marketing professional with 19 years of experience in traffic management, project coordination, and marketing initiatives. He holds certificates in Search Engine Optimization, Print Production & Scheduling, and Preflight from the Print Institute of New England, and a degree in Business, Management, Marketing, and Related Support Services from Westfield State College.

Experience

    • Traffic Management

    • Traffic Management
      • Jan 2005 - Present
      • Framingham, MA

      Offer Web, interactive, and print solutions to businesses and corporations on a per project basis. Work closely with internal and external customers to coordinate the project to keep it on time, within budget, and targeted to the proper audience.

    • Traffic Manager
      • Oct 2012 - Feb 2013
      • Waltham, MA

      • Obtain thorough input from Account Managers when they originate a project• Interact with Clients to define deliverables and secure materials• Move projects through Creative, Development and QA in a timely fashion ensuring all appropriate internal approvals are obtained• Maintain oversight of all deliverables and timelines• Collect and understand creative and technical specifications• Maintain accurate Traffic log of daily job flow• Monitor information flow through all departments• Open and close jobs in billing system in a timely manner• Maintain complete files for active and completed jobs• Work closely with internal team to identify resource needs in advance to meet deadlines and balance the needs of multiple clientsAdditional duties include QA for HeavenGroup’s products and updating SalesForce accounts as needed.

    • Retail Channel Traffic Manager
      • Sep 2010 - Dec 2010

      Work as project manager, and take marketing initiatives through the creative services department, by creating and revising schedules for the retail channel to insure proper coordination, routing all phases of multiple projects from the work order through execution, on time, within budget; Regularly communicate with key team members to ensure key milestones and required tasks for each project are being met, and provide insightful, efficient solutions to issues when needed in a professional manner; Secure the necessary approvals from required departments during the internal and external approval process; Ensure that the fundamentals of the traffic processes are adhered to diplomatically.

    • Traffic Manager - (freelance - W.I.P.)
      • Aug 2006 - Jan 2007

      *Traffic manager for BJ’s Web group, ProFoods Division, and Vendor front of club coupon hand outs.*Traffic all sell sheets and monthly circulars for ProFoods from inception through delivery to customers and clubs.*Kick-off, schedule and traffic all projects related to the internet. (BJ’s Web site updates, news stories, e-mails, banners, ect.)*Traffic manager responsible for two weekly front of club handouts with coupons from vendors.

    • Traffic Manager - (freelance - W.I.P.)
      • Jan 2006 - Jul 2006

      Traffic all internal and external marketing materials through the production cycle from inception through delivery.

    • Traffic Manager - (freelance - W.I.P.)
      • Jan 2005 - Sep 2005

      *Traffic the work flow internally for all Staples Own Brand Groups’ projects between the client, copy writers, and the design team..*Write the creative strategy once a business brief is submitted by the client.*Turn-in the creative strategy to the creative team, and ensure that the creative direction is understood by the design and copy team.*Set up creative review meetings, to show projects in stages to the necessary Brand Managers.*Write recap of review meetings, and update designers and copy of edits to the creative that are discussed in creative review.*Proof read all jobs prior to meetings to ensure that edits are incorporated, and creative is on target with the clients instructions.*Burn final CD of design files to send to outside vendor.*Created Shippers (POS), Manager Sample Programs, Staples Brand Buzz (internal communications), packaging, and “At a glance window” for Staples web page.

    • Senior Production Manager
      • Jun 2004 - Jan 2005

      *Oversee production, pre-press, scheduling and day to day vendor relations for Overseas Adventure Travel, Grand Circle Travel, and Vermont Bicycle Tours direct promotions. (6x9 packages, #10’s, monarchs, 9x12, 11x13, and catalogs)*Reconcile programs’ costs utilizing reports and monthly finance*Manage and report monthly on Freelance Design, copy, project management and photography costs to date vs. budget *Establish and maintain monthly reporting of in-home deliverability for GCC direct promotions utilizing Main Monitor reporting*Weekly management of CAPS (atomized postage account) for GCC direct and non direct promotions*Assist in managing inventory and reordering of GCT and OAT pre-trip printed material*Attend pressruns and binderies for key GCC promotions*Assist GCT direct production in approving loose color proofs and Iris / Kodak page proofs*Manage fulfillment of new lead generation program and customer renewal effort

    • Production manager
      • May 1998 - Jun 2004

      *Work closely with Creative Director and Account Team to ensure all deliverables meet our quality standards, and are completed within the allotted schedule and budget.*The ability to discuss client requirements with account team and traffic and effectively convey production process and deliverables*Knowledge of most vendors and deep relationships with select vendors*Compile all necessary cost estimates (RFP) from outside vendors, and select appropriate vendor for print production and mail house services.*Recommend materials, processes, and techniques for creative and cost effective campaigns.*Understand paper and printing characteristics; and postal, print, letter shop regulations*The ability to multi-task and manage multiple projects simultaneously*Release mechanicals to selected vendor, and inspect original artwork and proofs to ensure quality of work performed.*Attend press-checks and mail house/letter shop inspection as needed

    • Production manager
      • 1999 - 2000

      Worked briefly with an in-house agency start-up within Skinner-James Associates in Watertown, MA that was unsuccessful.

    • Production Manager
      • 1999 - 2000

    • Account Executive
      • 1995 - 1996

    • Account Executive
      • 1993 - 1994

Education

  • 2008 - 2008
    Higher Rankings
    Certificate, Search Engine Optimization
  • 1999 - 1999
    Print Institute of New England
    Certificate, Print Production & Scheduling
  • 1999 - 1999
    Print Institute of New England
    Certificate, Preflight
  • 1989 - 1991
    Westfield State College
    Business, Management, Marketing, and Related Support Services
  • 1984 - 1988
    Framingham South High

Suggested Services

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Industry Focus. “Marketing and Advertising”

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