Experience

• 

  Maserati of Alberta

  • Canada
  • Motor Vehicle Manufacturing
  • 1 - 100 Employee

  • Marketing Manager

    • Jan 2024 - Present

    - Reporting directly to the Dealer Principal of Maserati & Alfa Romeo of Alberta.- Working with Owner and COO of dealerships to develop marketing campaigns in Alberta market.- Collaborating with Business Development team to implement marketing campaigns/strategies. - Create marketing budgets for brands in the Alberta market.- Schedule and strategize content shoots with marketing agency.- Ensure optimization of data capture through different channels. Ex: contact/lead generation from events.- Ensure optimization of analytics accounts such as Google Analytics to track effectiveness of marketing campaigns.- Improve data capturing/reporting systems to optimize touch points that brands have with consumers. - Creating weekly/monthly reports for Dealer Principle/Owner that highlight requested KPI’s.- Executing media buying for marketing campaigns.

  • Marketing Coordinator

    • Feb 2023 - Apr 2024

    - Manage marketing activities for Maserati in the Alberta market. - Manage & Collaborate with creative team to develop brand standard content.- Manage relationships with vendors and partners.- Manage digital presences for brand. This includes, managing websites, google business profile, SEO, SEM, digital ads, and all digital interactions with the brand.- Develop and implement marketing strategies for Maserati in the Alberta market.- Manage/utilize analytics tools such as Google Analytics, Tags, and Ads. Create reports using aforementioned tools.- Managed co-op spend/submissions for Maserati brand in Alberta.- Proficient knowledge in Google Ads and Google Analytics as well as Meta ads. - Write and edit copy for weekly emailers.- Ensure compliance with regulatory bodies (AMVIC).- Assist in managing social media accounts for brands.

• 

  Ferrari of Alberta

  • Canada
  • Automotive
  • 1 - 100 Employee

  • Digital Marketing Coordinator

    • Feb 2023 - Present

    - Manage marketing activities for Ferrari & Alfa Romeo in Alberta. - Manage & Collaborate with creative team to develop brand standard content.- Manage relationships with vendors and partners.- Manage digital presences for brands. This includes, managing websites, google business profile, SEO, SEM, digital ads, and all digital interactions with the brands.- Develop and implement marketing strategies for brands in the Alberta market.- Manage/utilize analytics tools such as Google Analytics, Tags, and Ads. Create reports using aforementioned tools.- Proficient knowledge in Google Ads and Google Analytics as well as Meta ads. - Write and edit copy for weekly emailers.- Ensure compliance with regulatory bodies (AMVIC).- Assist in managing social media accounts for brands.

  • Experience Manager

    • Feb 2023 - Present

• 

  Safeway

  • Calgary, Alberta, Canada

  • General Clerk

    • Mar 2020 - May 2023
    • Calgary, Alberta, Canada

    - Grocery store general clerk- Acting store manager during closing shifts- Ensuring optimal customer service- Invoicing venders for products, receiving all orders for store product.- Quality control for perishable products- Organizing products and displays on the sales floor to ensure maximum customer engagement. - Started as COVID cleaner and moved up to grocery clerk.

• 

  Sunglass Hut

  • Calgary, Alberta, Canada

  • Retail Sales Assistant

    • Dec 2019 - Feb 2023
    • Calgary, Alberta, Canada

    Retail Sales Associate for Sunglass Hut. Work tasks include developing extensive product knowledge, inventory audits, POS training, counting and balancing cash registers, opening and closing the retail outlet, one-on-one sales with walk-in customers, making cash deposits, cleaning and quality inspection of store and product. The skills I have acquired from working in one on one sales are enhanced communication and interpersonal skills, organizational, as well as customer service skills.Hours Worked: 650hr when posted

• 

  Ted Baker

  • Sydney, Australia

  • Retail Sales Assistant

    • May 2019 - Oct 2019
    • Sydney, Australia

    Retail Sales Associate for Ted Baker meant that it would be my first time working for a high-end fashion retailer. This would give me the opportunity to experience what it was like to sell to a different, higher earning, demographic. Working at Ted Baker in the CBD of Sydney exposed me to different fashion events such as Vogues fashion night out and Marie Claire runway events that were held in our retail loaction. Work tasks include: executing the Ted Baker business model to the best of my abilities, providing the best possible service to customers, opening and closing the retail outlet, one-on-one sales with walk-in customers, develop extensive product knowledge, inventory replenishment, POS training.Hours worked: 480hr

• 

  College LawnPros Ltd.

  • Calgary, Canada Area

  • President / Founder

    • Mar 2017 - Mar 2019
    • Calgary, Canada Area

    In early 2017 I decided to take my entrepreneurial ambitions to the next level and start my own lawn care company. Undertaking this initiative allowed me to gain valuable business related work experiences such as: developing marketing campaigns, importance of developing a brand, incorporating a business, strategic management of resources, accounting and payment systems, the importance of exceeding customers’ expectations in order to be successful. At the start of the season I had zero customers and by the end of the summer I had around 75 weekly customers.