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Bio

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John Watts is a seasoned sales professional with 30+ years of experience in leading sales efforts for various media companies, including GateHouse Media, Avenue100 MediaSolutions, and IDG Communications. He has a strong background in digital marketing, online advertising, and business development. With a degree in BSBA Marketing from Suffolk University and a Journalism degree from Chaminade University of Honolulu, John has developed a unique blend of marketing and sales expertise. He has a proven track record of success in managing sales forces, developing strategic partnerships, and driving revenue growth. John is based in Braintree, Massachusetts, and is well-versed in the latest marketing and sales trends.

Experience

  • GateHouse Media
    • Randolph, MA
    • Enterprise Sales
      • 2014 - Present
      • Randolph, MA

      Develop and sell advertising programs to small and medium sized businesses. This includes:newspapers, magazines, digital and events.

    • Sales Director
      • Sep 2006 - Jun 2014
      • Woburn, MA

      Help Colleges and Universities across the US build and maintain enrollment pipelines with aggressive Search Engine Marketing Strategies.

    • VP Sales
      • Jan 2004 - Sep 2006
    • Sales Director
      • 2003 - 2004

      Led sales effort for the Consumer Media Research Group at The Yankee Group. Developed C level relationships with some of the largest media companies in the U.S. : Time Warner, Comcast, Warner Music Group, Sony, Gemstar, et al.

    • Sales Director
      • 2000 - 2003

      Managed East Coast sales force for Network Computing Magazine, the premiere media destination for IT professionals. Handled all aspects of the sales process. From: recruiting to training to forecasting. Managed a sales force of 10 based in various east coast cities. Helped develop a bundled s...

    • VP Sales
      • 1999 - 2000

      Ran the entire sales organization for this B2B online media network. Responsibilities included recruiting, training and building a nation wide sales force of 50 people.

    • Advertising Sales Director
      • Jan 1996 - Dec 1999

      Managed New England ad sales office for world's #1 weekly business magazine.

    • VP Sales
      • 1986 - 1996

      Managed all aspects of major account sales for over 50 publications, websites and events.

Education

  • Chaminade University of Honolulu
  • Suffolk University - Sawyer School of Management

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Marketing and Advertising”

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