Experience

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  Brome Lake Ducks (Canard du Lac Brome Ltee)

  • Ontario, Canada

  • Account Manager, Ontario

    • Jan 2017 - Dec 2019
    • Ontario, Canada

    Primary responsibility is to increase sales and regain market share within a territory of Ontario with emphasis on rebuilding relationships within foodservice (50%) network & retail (50%) banners as company recovering from devastating fire in 2016. Key point of contact for SYSCO Brand (Imperial) re-audit process, product selection and re-launch thru SYSCO Canadian Corporate office and Ontario OpCo’s. Increase sales w/double digit growth and product penetration within independent banners like Pusateri’s, Coppa Fresh Markets Inc., Highland Farms, Fortino’s as well as MVR Wholesale etc. Particular focus and results with key account partners like Sodexho/Entegra, Recipe Unlimited, Vintage Group, Oliver Bonacini, key healthcare sector partner(s) and pet food channels etc.

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  Kutting Edge Promotions Inc.

  • Orillia, Ontario, Canada

  • Senior Key Account Manager

    • Jan 2014 - Dec 2016
    • Orillia, Ontario, Canada

    Assisted a close family friend business and expanded his portfolio to include hospitality industry penetration as well as several sport & corporate relationships throughout Central Ontario.

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  A.J. Lanzarotta Wholesale Fruit & Vegetables Ltd.

  • Account Manager

    • Feb 2008 - Dec 2014

    Primary responsibility was to increase sales within a territory boundary of Hwy #7N to Muskoka's, Barrie, Orillia, Newmarket & Uxbridge marketplace(s).

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  Sysco Foods Service Toronto

  • Protein "Centre of the Plate" Specialist

    • 2003 - 2006

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  JL International Sales & Marketing

  • Toronto, Ontario, Canada

  • Territory Manager

    • Jan 2000 - Dec 2002
    • Toronto, Ontario, Canada

    Responsible for foodservice territory representing 18 various manufacturing principles in central & northern Ontario territory. Worked in co-operation with several principles promoting growth and profitability. Anchor Foods, Cardinal Meat Specialists, Advance Foods, Rich’s Products of Canada, Sonora Foods, Singleton Seafood, Heartland Beef, Southern Pride Foods, and Island Oasis etc. Achieved and surpassed budget set for year 2001 by 31%, through demonstrated active team participation notwithstanding the loss of two prime principles and those numbers being reflected accordingly (Valley House Foods and Sunlike Juices).Nurtured and developed relationships with a number of leading distributors and enduser’s necessary to promote significant growth within assigned territory.Consistently problem solved, with tact and diplomacy and completed projects on time and within budget

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  TMF, The Meat Factory

  • Stoney Creek, Ontario

  • Key Account Manager

    • Jan 2002 - Jan 2002
    • Stoney Creek, Ontario

    Responsible for prospecting, developing and negotiating protein contracts and value-added incremental sales with a number of leading foodservice key accounts primarily in the Ontario marketplace. Fox & Fiddle Group, Smilin’ Jack’s, Prime Restaurants, Extendicare, Novotel Hotel’s, Deerhurst Resort to name a few.Mandated to further develop and move business forward with Serca Foodservice – Ontario as well as re-develop relationship(s) with Sysco Foodservices of Ontario specific to private label protein category and increasing TMF value-added products. Developed relationships with a number of leading distributors MA’s and their leveraged enduser’s necessary to promote significant growth within their assigned territory

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  Thornbury Grandview Farms/Majestic World International

  • General Manager

    • Jan 1994 - Dec 2000

    • Increased sales from $0 to $3.6 million in specialty game meat sector.• Liaison and accountable from Board of Director, producer thru to processor levels and ensured compliance with all regulatory bodies within each sector was respected.• Responsible for budget, staffing, maintenance of various aspects of the industry channel. i.e) fencing, medications, veterinary, animal inventory, logistics, slaughter scheduling etc.• Responsible for product development, packaging, analysis, costing, logistics, distribution and creating marketing strategies for brand recognition of retail products. • Nurtured and developed relationships with a number of leading retailers. Sobey’s, Agora Food Merchants, Lowblaw Brands, Provigo, Fortino’s etc.• Initiated, implemented and oversaw the development of the Great Northern Co-Operative thru OMAFRA and became General Manager. Responsibilities included hands-on administrative, sales, marketing, promotion and organization of large co-operative entity.• Created well-developed facilitation, meeting and project management skills that supported membership driven committees thru experience gained thru the Co-Operative experience

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  H.J. Heinz Company of Canada

  • Ottawa, Ontario, Canada

  • Territory Sales Manager

    • Jan 1991 - Dec 1994
    • Ottawa, Ontario, Canada

    • Responsible for eastern Ontario foodservice accounts as well as Loeb corporate office and store level programs.• Managed 6 sales representatives in Eastern Ontario region(s).• Responsible for key account development with Cara Operations as well as regional A&W franchise(s).• Increased district revenues by 38% within my assigned business region.

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  Flanagan Foodservice Inc.

  • Owen Sound, Ontario

  • Territory Manager

    • Jan 1985 - Dec 1990
    • Owen Sound, Ontario

    • Responsible for building sales and profitability in the Orillia, Barrie, Wasaga Beach and Collingwood areas, achieving double digit growth yearly.

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  Stafford Foods Limited

  • Toronto, Ontario, Canada

  • District Manager

    • Jun 1979 - Dec 1984
    • Toronto, Ontario, Canada

    • Expanded territory sales by 400%.• Received company’s highest sales award four years in a row.• Developed Excellence in Sales training course in co-operation with head-office management.