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John Mcdowell is a seasoned training and instructional design specialist with expertise in adult learning, public speaking, and event management. He has worked with various organizations, including Southwire Company, Enchanted Earth Gifts, and University of West Georgia, leveraging his skills in project leadership, design, and implementation of training programs. John holds a Master's degree in Communication from the University of Illinois at Urbana-Champaign and a Bachelor's degree in Speech Communication from Georgia State University.

Credentials

  • Dashboard in a Day - Power BI
    Pragmatic Works
    Apr, 2024
    - May, 2026

Experience

  • Southwire Company
    • Carrollton, Georgia, United States
    • Training and Instructional Design Specialist
      • Feb 2022 - Present
      • Carrollton, Georgia, United States

      Project leader and designer for new Augmented Reality (AR) use case example and machine AR developmentLeveraged 18+ years of adult learning experience, development, and performance analysis skills to assess training needs, conduct user research, and consult with cross-functional teams and SMEs, to design, develop, and implement operations employee training programsPrimary Account Owner for Litmos LMS learning management system, designed, and rolled-out Litmos content management standards for company-wide implementation, created company’s Teams structure, LMS administration Designed, wrote, and implemented e-Learning Gamification system for Southwire’s Litmos LMSExecuted professional photography, videography, writing, and editing of media for the Niehoff Drawing Line (skills-based training) Pilot Project, created screen capturing video and voice narration for LMS-oriented (knowledge-based) trainingsUtilized expertise in adult learning to guide training and development efforts, assisting training specialists at multiple plants, and creating coursework in the form of Articulate RISE modules for implementation across the company

  • Enchanted Earth Gifts
    • Temple, Georgia
    • Business Owner
      • Jan 2016 - Oct 2021
      • Temple, Georgia

      Created an online gift company, self-taught an entirely new profession: soap-making and crafting bath bombs and beauty products Built and maintain website, SEO, craft all product listings, create and promote successful online coupons, actively manage all social media channels and customer inquiries Designed, promoted, and executed massively successful sales events to boost sales to as much as 500% of average monthly sales Pioneered company branding and growth strategy, marketing and advertising auteur Manage results-oriented promotions calendar and orchestrate paid ads, implementing media engagement strategiesProven proficiency with e-commerce platform Wix, passion for serving mobile users and using best practices

  • University of West Georgia
    • Carrollton, Georgia, United States
    • Temporary Web Services Specialist
      • Feb 2021 - Jun 2021
      • Carrollton, Georgia, United States

      Contract position ending June 11th, 2021. Leveraged 15 years of Andragogical Website and Content Management Systems (CMS & LMS) experience to rebrand University websites, to migrate and re-design old pages to new branding standards, and to update pages for accessibility standards and best practices. Utilized decades of professional communication and pedagogical/training experience to write content for new pages and to edit existing content for efficiency, information flow, and mobile navigation ease-of-use. Used recently refreshed knowledge through new personal educational endeavors to troubleshoot HTML and Content Management System (Omni Update: Campus) issues.

  • University of West Georgia
    • Carrollton, Georgia
    • Temporary Web Services Specialist
      • Nov 2019 - Mar 2020
      • Carrollton, Georgia

      Responsible for Rebranding University websites, migrating, and re-designing old pages to new standardsResponsible for updating pages for accessibility standards and best practicesWriting content for new pages, editing existing content for streamlining and mobile navigationTroubleshooting minor HTML and Omni Update Campus issues

  • BlueMark Media
    • Carroll County, Georgia
    • Communication specialist and owner
      • Aug 2015 - Mar 2020
      • Carroll County, Georgia

      Founded my own consulting firm for advertising and web design, purchased local rights to The Good News Weekly NewsletterBrought a new product to market, growing client base enough to pay for production and sustainability in 20 weeks Crafted client websites, consulted for media placement, and designed multi-channel marketing plans, exceeding all client goals Past - Developed a year of online events for GeoCities which was so successful, GeoCities was bought the following year by Yahoo!

  • Cotton Mill Farmers Market
    • Carrollton, Georgia
    • Communication and Community Development Manager
      • Apr 2018 - Nov 2018
      • Carrollton, Georgia

      Executed organizational and audience analysis, Created and implemented values-based comprehensive communication strategy and related multi-channel marketing campaigns, all budgeting and events: interactive activities and fun competitionsBuilt new website and SEO, created attractive content for new active blog and all social media posts to spur community development Grew social media following by over 50% in only five months and drastically increased engagement, increased online following by over 307% in less than a yearDelivered photography, live feeds, and campaign posts, responsible for all boosts, blasts, event planning, and marketing materials Developed and launched a successful Friends of the Market program gaining two major donors in its first weekProduced weekly newsletter, PSAs and press releases, created and successfully implemented grassroots marketing campaigns

    • Temporary Web Migration Specialist
      • Apr 2016 - Nov 2016
      • Carrollton, Ga

      Built over 32,000 web pages in 7 months as a key member of a 6-person teamAchieved certification with Omni Update Campus Content Management System (CMS)Created appealing website content, branding, editing, writing, proofreading, designing CMS elements, site migrationLed basic and advanced training sessions, acted as point of contact, responsible for online organization and navigation

    • Communication Instructor
      • Dec 2008 - May 2015
      • Three campuses

      Developed and taught interactive communication courses, achieving high success rates for 125 students/term Multitasked, inspiring minds with creative course content, tutoring, and advising on three campuses in three cities Conducted grading for over 1,000 assignment submissions per term, performed data analysis for Student Learning Objectives Crafted innovative multimedia digital content for which I received commendations from both students and supervisors, increasing student retention by 21% and greatly improving course success rates Mastered several Learning Management Systems (LMS), volunteered to teach workshops to help colleaguesVolunteered as media contact, produced press releases, PSA's, radio promotion, spoke on behalf of the American Cancer Society Performed as committee member, Performing Arts Club Director, trainer, mentor, crafted organizational marketing materialExecuted communication analysis, conceptualized the successful marketing campaign "Real College for Real Jobs"

  • University of West Georgia
    • Carrollton, Georgia
    • Communication Instructor
      • Aug 2004 - Dec 2008
      • Carrollton, Georgia

      Embraced full teaching, tutoring, advising, and grading responsibilities for 110 students / semester Secured endowment for and established and hosted an Annual Persuasive Public Speaking Competition, motivating students and drastically increasing performance evaluations, taught and inspired new learning communitiesRapidly mastered then created and hosted workshops to train coworkers on new distance learning software (LMS) Secured resources and created viewing lab for students, hosted grand openings of new speech labs Excelled in technology mentor program, winning self-directed study abroad professional development contestDeveloped and taught 1000, 2000, and 3000 level courses including “Play & Technology” and “Media Effects” Initiated and Co-hosted Georgia Communication Association Annual Conference at UWG, presented at multiple GCA conferences

  • University of Illinois at Urbana-Champaign
    • Urbana-Champaign, Illinois Area
    • Teaching Assistant (Sole Instructor) - Public Speaking
      • Aug 2002 - May 2004
      • Urbana-Champaign, Illinois Area

      Awarded Full Teaching Assistantship while earning Master’s Degree in Communication Taught and graded Public Speaking courses, created class activities, lectures, and speeches for over 50 students / semester Executed university-wide communication analysis and created groundbreaking and featured CUBE project (ask me about this!)

  • Marbury Engineering Company
    • Albany, Georgia Area
    • Civil Engineering Design Draftsman
      • May 1995 - Aug 2000
      • Albany, Georgia Area

      Performed project management, presented at county and city commission meetings, client proposals, and client briefings Thrived as client point of contact, City and Department of Transportation contact, and Team Captain, created civil design plans

    • Radio Broadcaster and Advertiser
      • Apr 1997 - Jul 1998
      • Albany, Georgia Area

      Flourished as On-Air Personality in market of 250,000+ population on four different stations, on-air editing Coordinated and planned events, produced advertising, performed advertising and market statistical analysis Executed broadcast remotes, grew self-sustaining advertising portfolio in only three months, won sales associate of the month award

    • Electrical Controls Engineering Design Draftsman
      • Jun 1992 - May 1995
      • Albany, Georgia Area

      Managed projects, designed pioneering electrical controls robotics systems, coordinated contractors and programmers Trained employees, presented projects, built and presented team budget proposals, crafted design booklets and technical writings Designed within project budgets upwards of $2 million, performed cost estimation, compiled parts lists Innovated a new industry standard (ask me!) - Major team projects: Combos packaging, Peanut sorting, Light plan, Oil clarification

    • Manager
      • Jul 1989 - Jun 1993
      • Albany, Georgia Area

      Conducted interviews, hiring, firing, 65,000+ title inventory, accounts payable / receivable, purchasing, customer service, pricing, created procedures, trained employees, did event planning, worked my way up from clerk to managerSelf Employed Non-Profit Television Auteur, Event Planner (including Online events), Website construction, and Computer-Aided Design Various dates

    • Civil Engineering Draftsman
      • Mar 1990 - Jun 1992
      • Albany, Georgia Area

      Drafting, designed absorption fields, data coordination, designed subdivisions & utilities, golf course design, as-builts

Education

  • 2002 - 2004
    University of Illinois Urbana-Champaign
    M.A, Communication
  • 2000 - 2002
    Georgia State University
    Bachelor’s Degree, Speech Communication; Speech & Theatre
  • 1998 - 2000
    Albany State University
    A.A., Speech Communication
  • 1989 - 1993
    Albany Technical College
    A.A.S., Advanced Drafting and Design, Mechanical Specialization; Drafting and Design

Suggested Services

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Industry Focus. “Professional Training and Coaching”

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