Experience

• 

  APC Storage Technology Pty Ltd

  • Bassendean, Western Australia, Australia

  • Brand and Marketing Coordinator

    • Oct 2022 - Present
    • Bassendean, Western Australia, Australia

• 

  Gold Corporation - The Perth Mint

  • Perth, Western Australia, Australia

  • B2B Campaign Manager

    • Aug 2021 - Jan 2022
    • Perth, Western Australia, Australia

    - Collaborated with internal stakeholders and external agency to update marketing collateral for three business units.- Managed relationships with internal stakeholders across three business units to gain approval and deliver updated marketing collateral. - Identified areas for brand awareness campaign for a new product launch through various channels (eg. events, traditional and digital channels).- Negotiated a 35 per cent reduction for advertising spend to support new product launch.- Supervised the events manager to deliver a Sundowner event for 250 people within budget constraints.

• 

  Curtin University

  • Postgraduate Student

    • Jul 2020 - Jan 2022

    Full time study to complete Graduate Diploma in Marketing with Distinction.

• 

  AXIS Financial Group

  • Australia
  • Financial Services
  • 1 - 100 Employee

  • Marketing & Communications Consultant

    • Jan 2014 - Apr 2020

    My role was focused on: - B2B lead generation for the sales team. - Plan and organise events for sales team. - Planning and execution of content plan through various channels for the sales team and over 5,000 B2C clients. - Collateral creation for the sales team and the corporate servicing team. - Measuring and reporting on marketing campaign performance metrics (e.g. Salesforce, Campaign Monitor, Google Analytics, Linkedin, Vimeo) - Industry and market research to create eBooks and white papers

  • Financial Adviser

    • Jul 2009 - Apr 2020

    July 2013 - April 2020: Financial Adviser Responsible for providing strategic superannuation advice to clients to help them improve their income in retirement potential. I have also provided marketing and communications to various stakeholders through email campaigns and through the website. I was responsible for project managing the delivery of a new website that included 6 member engagement tools. July 2009 - July 2012: Corporate Servicing AdviserDeveloped & executed key account management plan to employer stakeholders across multiple (14) companies and locations (WA, SA, NSW) and grew revenue and FUA through member engagement programs. Responsible for building relationships with employer key accounts and providing advice to members.

• 

  Michael Lenthall & Associates

  • Adviser/Para-planner

    • Jun 2007 - Jun 2009

• 

  Genesys Wealth Advisers

  • Administrator/para-planner

    • May 2005 - Jun 2007