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Bio

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John Gates is a seasoned communications professional with 18 years of experience in media relations, marketing communications, and public relations. He has held senior roles at Elevate Communications, SnowShore Networks, and Mullen, and has worked with various clients across the sports, consumer, and technology sectors. Gates holds a BA in Middle Eastern Studies and History from the University of Vermont and has a strong background in strategic communications, social media, and lead generation.

Experience

    • Principal, Chief Operations Officer

    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Principal, Chief Operations Officer
      • Jan 2004 - Dec 2021

      Elevate is a strategic communications firm specializing in sports, consumer and technology public relations and marketing.

    • Partner
      • Jan 2004 - Dec 2021

  • SnowShore Networks
    • Chelmsford MA
    • Director of Marketing
      • 2001 - 2004
      • Chelmsford MA

      Director of marketing for venture-backed telecom technology company that developed IP communications infrastructure and applications for the global carrier market - wireline, wireless and broadband service providers. At SnowShore managed all international marketing communications programs from the inception of the company through to its acquisition by Brooktrout Technology. Responsibilities included: - Corporate and product launches and strategic go-to-market campaigns- Branding: Oversaw development of logo, brand style guide and graphics, website and all product and corporate collateral- Sales and product marketing: Developed brochures, data sheets, partner and business development presentations - Content marketing & technical writing: press releases, white papers, bylined articles, blog posts, quarterly newsletters, industry and business development presentations- Press and analyst relations: directed international technology and business public relations program, serving as primary contact/spokesperson for industry, technology and business media as well as industry and equity analysts.- Channel and partner marketing: Managed sales channel programs for application, OEM and reseller partners in US, Europe and APAC.- Technical marketing: Developed thought leadership programs to promote development and adoption of emerging VoIP related protocols such as SIP in industry standards bodies (3GPP, IETF, IEC, IPCC, VXML Forum and SIP Forum, TIA., Comptel and CTIA), Directed international speaking program and corporate awards program. - Online maketing & lead gen programs- Conference and trade show marketing and exhibitor services

    • Director of Marketing Communications and Public Relations
      • 2000 - 2000

    • United States
    • Advertising Services
    • 700 & Above Employee
    • Senior Account Executive
      • 1998 - 2000

      Integrated brand and product marketing and public relations

    • Account Executive
      • 1998 - 1999

      Brand and product public relations for leading consumer products and lifestyle brands

    • Account Executive
      • 1997 - 1998

    • Asst. Director of PR
      • 1993 - 1997

      sports information, media relations, sports and entertainment marketing, sponsorship activation, crisis communications, brand and reputation management.

Education

  • 1991 - 1993
    University of Vermont
    BA, Middle Eastern Studies & History, Political Science & Government
  • 1989 - 1991
    Rollins College
    History, Liberal Arts and Sciences/Liberal Studies
  • 1985 - 1989
    The Groton School
    High School Diploma, HIGH SCHOOL/SECONDARY DIPLOMAS AND CERTIFICATES

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Marketing and Advertising”

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