Experience

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  Red/E Marketing

  • Metro NY

  • Founder and Managing Partner

    • Jan 2014 - Present
    • Metro NY

    ExperienceRed/E "Quick Serve Marketing"2013 – Present - Greater New York City AreaFounder of an online software that simplifies the development and execution of marketing tactics.RED/E…The Automated Quick Serve Marketing Platform (Formerly Shopper Marketing Hub, LLC)Get Red/E for something completely different: a totally automated, quick serve marketing platform that lets you easily create and implement marketing programs faster than ever before. Our agile software is designed to give you the ability to build and deliver tactical options for your brands.A true end-to-end solution: tactical identification, development, design, printing, media, field placement and reporting. Once you get Red/E you will never go back to the old way of doing business.

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  Meaningful Partners

  • Greater New York City Area

  • Partner/Advisor

    • Jan 2018 - Present
    • Greater New York City Area

    Meaningful PartnersPartnerCompany Name: Meaningful PartnersDates Employed: May 2017 – Present Employment Duration 1 yrMeaningful Partners was created to chart a new course in Private Equity. We believe there is both a societal need and economic benefit to accelerating the success of purposeful business. We are a unique community of capital and discipline experts committed to purposeful investing and purposeful growth. We have particular interest in consumer facing challenger brands and companies driving positive impact.

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  hip cricket

  • managing partner/investor

    • 2006 - 2008

    Full service mobile marketing adn event company specializing in mobile communication via cell phone. SMS, display, social networks etc. Programs designed to connect brands and services to opted in consumers in real time. Successfully built the company into a leadership within the burgeoning mobile vertical.

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  Marketing Drive

  • Founder and Managing Partner

    • May 1991 - Jul 2002

    Marketing Drive - Formerly known as Market Growth Resources (MGR)-Wilton, CT 1988-2002. Founder and Managing PartnerFounded and built 220 person promotional marketing company, with offices in Chicago, Los Angeles, San Francisco and Connecticut: leader in customer specific marketing and other promotional marketing disciplines. Primary focus areas included: promotional strategy development, general consumer promotion, on and off-line strategy development, promotional media, in-store marketing and shopper marketing.

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  Interpublic Group

  • President Marketing Drive Worldwide Diversified Companies

    • Jan 1999 - Jan 2002

    President of Marketing Drive Worldwide Diversified Companies and New Client Acquisition: Responsible for selling key client categories and below the line service agencies, from digital, properties, licensing, sponsorship, premium, fulfillment, event and sports marketing.

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  actmedia, news america

  • Sales Director

    • Feb 1985 - Mar 1990

    director of sales- promotion products

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  Traid

  • CEO- Founder

    • Jan 1982 - Jan 1985

    Traid (Aiselvision) - Created and founded the second in-store advertising media company known as Aislevision Contracted and built a network of 4,000 stores converting the retailer’s aisle index signs into an advertising billboard medium. After three years of operations company was sold to Actmedia, which has now been folded into News America.

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  general foods kraft

  • category promotion manager

    • Mar 1977 - Mar 1983