Bio
Credentials
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User Experience Design
Red & Yellow Creative School of BusinessMay, 2023- May, 2026 -
Baccalaureus Technologiae (BTech) - Industrial Design
Cape Peninsula University of TechnologyDec, 2017- May, 2026 -
National Diploma - Three-Dimensional Design
Cape Peninsula University of TechnologyDec, 2016- May, 2026
Experience
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South Africa
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Financial Services
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100 - 200 Employee
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User Experience Designer
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Sep 2023 - Present
In my current role as a User Experience Designer (UX Designer), I leverage my expertise to enhance user satisfaction and drive business success through user-centric design strategies. Some of my key responsibilities include:User Research: Conducting in-depth user research to understand needs, preferences, and pain points.Wireframing and Prototyping: Creating wireframes and interactive prototypes to visualize and iterate on design concepts.Usability Testing: Planning and executing usability tests to gather valuable user feedback for refinement.Information Architecture: Organizing content and navigation structures to optimize user flow and accessibility.Collaborative Design: Collaborating closely with cross-functional teams, including developers and product managers, to ensure cohesive design implementation.Design Systems: Contributing to and maintaining design systems to ensure consistency across products.Accessibility: Ensuring designs meet accessibility standards to provide an inclusive experience.Iterative Design: Continuously refining and improving designs based on user feedback and data analysis.Stakeholder Communication: Presenting design concepts and rationale to stakeholders for alignment and feedback.UI Design: Collaborating on UI design elements to create visually appealing and user-friendly interfaces.User-Centered Problem Solving: Approaching design challenges with a focus on user needs and business goals.
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Marketing Coordinator
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Apr 2020 - Sep 2023
• Conceptualize visuals based on requirements.• Ensure final graphics and layouts are visually appealing and on-brand.• Develop strategic marketing initiatives and activities.• Implement marketing plans that include print and online content.• Create, maintain, and strengthen the organization’s overall brand through all media avenues.• Manage print contractors and other promotional vendors.• Assist in the development and implementation of the company’s brand strategy.• Ensure all marketing efforts serve to achieve immediate and long-term business goals, identifying and executing improvements for processes and content.• Maintain a directory and inventory of sales support materials, ensuring all resources are current and accurate, and coordinate the creation of new materials as needed.• Ensuring artwork is correct and supplied in the right format/sizes/colour codes before being sent to press and production facilities.
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URBAN exchange
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Cape Town Area, South Africa
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Systems and Marketing Manager
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Sep 2019 - Oct 2020
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Cape Town Area, South Africa
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LYST Property Consultants
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Cape Town Area, South Africa
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Systems and Marketing Manager
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Jun 2019 - Mar 2020
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Cape Town Area, South Africa
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Perspective Plastics
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Cape Town Area, South Africa
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Industrial Designer
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Mar 2018 - Jun 2019
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Cape Town Area, South Africa
• Meeting clients and colleagues to discuss design briefs.• Making detailed sketches of ideas either by hand or using specialist computer software which provide a visual of design ideas.• Used specialised Computer Aided Design ( CAD ) software to develop virtual 3D models of different designs.• Created accurate technical drawing for product development and manufacturing• Work with other specialists to evaluate whether their design concepts will fill the need at a reasonable cost• Presented designs and demonstrate prototypes to clients for approval• Utilised my specialist knowledge and practical experience of creative design and engineering to produce functional, effective and aesthetically pleasing products.• Working within budgets and to deadlines.
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Surge Design
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Cape Town Area, South Africa
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Co-Founder
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Feb 2017 - Jun 2019
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Cape Town Area, South Africa
Surge is a product design company based in Cape Town.
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Education
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2023 - 2023Red & Yellow Creative School of Business
Certificate, User Experience Design -
2013 - 2017Cape Peninsula University of Technology
Bachelor of Technology (B.Tech.), Industrial and Product Design
Suggested Services
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Industry Focus. “Financial Services”
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References
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