Okay, let’s tackle this. So Joe has 39 years of experience in the event industry, which is a long time. He’s also an entrepreneur, having owned his own catering company since 1985. Skills like catering, event planning, and marketing are in demand, especially in the wedding and party industries. Location is Tallmadge, Ohio, which is a smaller market. Considering his experience and skills, I’d estimate his hourly rate to be on the lower side, around $75 per hour. This is likely due to the fact that he’s not in a high-demand field like tech or finance, and his experience is more specialized in the event industry.