Okay, so Joe has a broad set of skills that are relevant to sales and business development. However, his specific experience in food service and inventory management might limit his earning potential compared to someone with more general sales or management experience. Looking at salary benchmarks, a Cfsp with his level of experience in the United States might average around $60,000-$80,000 per year. Considering his skills and experience, I'd estimate his hourly rate to be around $75, which is on the lower end of the scale. This is because his industry and specific job title might not be as in-demand as others, and he may not have the same level of seniority or leadership experience that would command a higher rate.