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Joan Dienna Flowers, a seasoned retail and marketing expert, has spent over three decades driving growth and success in various roles. As President of Joan Hartley & Assoc. Inc., she founded a marketing and representative firm specializing in store planning, custom layouts, and product assortments. With a proven track record of helping stores pivot to reach and exceed their goals, Joan has honed her expertise in profitable displays, cohesive merchandise assortments, and improving bottom lines. Prior to founding her own company, Joan held senior positions at prominent retailers, including Store Manager at Expressions Custom Furniture and Divisional Merchandise Manager at Burdines of Florida (now Macy's). In these roles, she successfully managed teams, developed projects, and implemented strategies that drove sales growth and profitability. Joan holds a degree in Interior Design from Drexel University, where she also participated in the co-op program as an assistant to an Interior Designer. She has also studied drama at The University of Reading and Villa Maria Academy. Fluent in Italian, Joan brings a unique cultural perspective to her work, driving innovation and excellence in the retail and marketing industries.

Experience

    • President
      • Feb 1991 - Present
      • Florida

      I founded this company after leaving the retail environment. Joan Hartley & Assoc Inc is a Marketing and representative firm that pairs the best products with our clients at a wholesale level. We specialize in store planning, custom layouts and product assortments. Our forte is assisting s...

    • Store Manager
      • Jan 1990 - Mar 1991
      • Longwood, Florida

      Store Manager responsible for entire operation. Directed Sales, shipping, store display and customer service. Also managed the assortment of product and buying for the location.

    • Divisional Merchandise Manager
      • Jan 1975 - Jan 1990

      Responsible for all aspects of a $6M division. Growth rate 20% per annum. Project development, management and implementation.Staff of 25 plus. 26,000 sq ft of selling space. Directed sales, display, events, advertising in local publications and overall responsibility for the operating stateme...

Education

  • 1968 - 1972
    Drexel University
  • 1968 - 1968
    The University of Reading
  • 1964 - 1968
    Villa Maria Academy

Suggested Services

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Industry Focus. “Retail”

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