Okay, let’s tackle this. So Jim Wickware has 31 years of experience as a President at Strategic Benefit Concepts, which is a senior-level position. His skills in employee benefits, insurance, and sales are in demand, especially in the industry. Location is Concord, CA, which is a moderate-cost area. Considering his level of experience, education from UC Berkeley, and industry expertise, I estimate his hourly rate to be around $250. This is slightly higher than the national average for a President-level position in the non-profit sector, but lower than what top executives in similar roles might command. Some similar executives in the Bay Area might average $300–$400 per hour, but Jim’s experience and skills suggest a rate on the lower end of that range.