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Bio

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Jim Rollberg is a seasoned marketing professional with 25+ years of experience in analytics, customer insight, market research, and product management. He has held various leadership positions in companies like Acosta Group, Inmar, PromoWorks, and Information Resources, Inc., providing strategic guidance and driving business growth through data-driven insights. He holds a Bachelor of Science degree in Marketing/Management from Franklin Pierce University.

Experience

  • Acosta Group
    • Jacksonville, Florida, United States
    • Vice President, Analytics - FrontLine Marketing a Division of the Acosta Group
      • Jan 2014 - Present
      • Jacksonville, Florida, United States

  • Inmar
    • Winston-Salem, NC
    • Executive, Analytics and Insights
      • Mar 2012 - Oct 2013
      • Winston-Salem, NC

    • Vice President, Shopper Insights & Strategy
      • Sep 2007 - Mar 2012

    • Director, Panel and Testing Solutions Group
      • Jan 2005 - Sep 2007

    • Consultant, Director Market Research
      • May 2000 - Dec 2004

    • Director, Product Management
      • Jan 1999 - Apr 2000

    • Director, Research and Client Service
      • Jan 1996 - Jan 1999

    • Manager, Panel Operations
      • Jan 1990 - Jan 1996

    • Assistant Store Manager
      • Jan 1988 - Jan 1990

Education

  • 1984 - 1988
    Franklin Pierce University
    Bachelor of Science, Marketing/Management

Suggested Services

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Industry Focus. “Marketing and Advertising”

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