Experience

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  Massive Media Ltd

  • Marketing

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  Massive Media Ltd

  • Cayman Islands

  • Marketing

    • Aug 2021 - Present
    • Cayman Islands

• 

  Fountainhead

  • Strategic Storyteller - Brand Strategist & COO

    • Jan 2021 - Jun 2021

    Oversee team’s execution of marketing strategies and account relations for all clients. Sectors include: financial services, travel/hospitality, government services, real estate.

  • Strategic Storyteller & Brand Strategist

    • Jan 2020 - Dec 2020

    Led marketing strategy and account relations for all clients. Sectors include: financial services, travel/hospitality, government services, real estate.

• 

  Syniverse

  • United States
  • IT Services and IT Consulting
  • 700 & Above Employee

  • Global Public Relations Manager

    • Oct 2017 - Jan 2020

    Managed day-to-day public relations and employee communications activities to enhance relationships between internal and external stakeholders spanning 30 countries and up to 3,000 employees.

  • Senior Public Relations Specialist

    • Jul 2014 - Oct 2017

• 

  Hillsborough County

  • Marketing Strategy and Research Specialist

    • May 2013 - Jul 2014

    Served in the communications team's special projects division and worked closely with graphic designers, web developers and department leaders such as parks, recreation, public works, business development, etc. The role conducted market perception and awareness studies on County services; designed and launched sponsorship programs to help fund government services; and managed the print production of annual reports. Hillsborough is one of the largest counties in the US and employs over 9,000 people.

• 

  University of South Florida Muma College of Business

  • Tampa, Florida, United States

  • Regional Marketing and Communications Specialist

    • Jan 2011 - May 2013
    • Tampa, Florida, United States

    Responsible for driving strategies and tactics to maintain repeat customer/client base and gain new market share in the business community through onsite brand experiences, event marketing, website optimization, email marketing, social media, media relations, legislative and stakeholder outreach.• Won State & Regional Employee of the Year Awards - 2012• Managed, wrote and designed integrated marketing tactics to increase awareness, change perceptions and sell events via digital marketing, social media, email marketing, media and stakeholder outreach• Created and analyzed email marketing campaigns-- event marketing and content marketing-- to drive value and gain attendees • Edited and published online content marketing pieces to drive SEO and client engagement• Secured media interviews across TV, print, radio and Internet sites• Guided brand consistency throughout a 10-county region• Designed quality standards and best practices in core areas, including social media, writing, and design

• 

  Pitch Publicity

  • New York City Metropolitan Area

  • Media Coordinator

    • Jan 2008 - Jan 2011
    • New York City Metropolitan Area

    Wrote stories and developed pitches that resulted in securing hundreds of placements and coverage for clients across local, regional and national radio, television, print and blogger publicity campaigns. Client list included health and wellness products, companies and authors.www.pitchpublicitynyc.com

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  Zimmerman Advertising

  • Miami-Fort Lauderdale Area

  • Account Coordinator

    • Apr 2010 - 2010
    • Miami-Fort Lauderdale Area

    Coordinated digital, print and outdoor promotional campaigns and community events as the liaison between the client, graphic artists, Web designers and project managers. The role covered specific regions of the US as part of the ad agency's nationwide retainer for a large North American home builder. As an Omnicom company, Zimmerman focuses on growth marketing for the largest U.S. brands and is supported by its award-winning team of over 500 employees.

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  University of South Florida

  • Feature Writer

    • 2009 - 2009

    Wrote and published feature articles as a reporter for the Oracle. Circulation 45,000+

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  Tampa Bay Businesses for Culture and the Arts (TBBCA)

  • Communications Intern

    • 2009 - 2009

    Used marketing tactics (events, eBlasts, media relations, social, etc.) to foster support (funding, policy and promotion) for arts and culture in Tampa Bay. The role included coordinating with government agencies, nonprofits, artists and business leaders.

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  Big Cat Rescue

  • Fundraising Committee Member

    • Feb 2008 - Oct 2008