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Bio

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Jessica Rosenkranz is a seasoned designer with 20+ years of experience in brand development, product design, and art direction. She has worked with top companies like Hasbro and Right Plate, and is now seeking opportunities as a freelancer. Her skills include Photoshop, Brand Development, Indesign, Product Development, Illustrator, Art Direction, and more.

Experience

  • Rosenkranz & Co
    • Pawtucket RI
    • Designer
      • Jun 2012 - Present
      • Pawtucket RI

      Seeking my fortunes as a freelancer after many years in-house. Got a project? Get in touch!

  • Right Plate
    • Pawtucket RI
    • Owner, Chief Laser-er
      • Aug 2007 - Present
      • Pawtucket RI

      Right Plate is a custom laser cutting and engraving company. We work mostly with the electrical contracting industry, making phenolic panel labels and custom labeled plates for switches and plugs, as well as placards for solar and servers. A wide variety of colors are in stock for super speedy sh...

    • United States
    • Manufacturing
    • 700 & Above Employee
    • Product Designer - Team Zynga & Girls Gaming
      • Aug 2011 - Jun 2012

      Created game concepts and related product and graphic development for Hasbro brands including Candy Land, Mall Madness, Twister and Zynga licensed brands.

    • Product Designer - FutureNow
      • Jun 2010 - Aug 2011

      Visual design lead of a futuring group, looking 3-5 years out to identify design, technology and consumer trends and present ways to apply findings to teams throughout the design organization.•Researched and created presentations including presentations and dimensional models representing new brand and intellectual property development, applications for new materials usages, and creative extensions and reimaginations of existing brands. Communicate ways different stakeholders could apply the findings, strategically and specifically.•Launched and maintained an internal blog sharing visual and media trends to start a dialogue about ways they could spark new ideas for Hasbro’s business.•Trained in various brainstorm and ideation methodologies, worked with outside futuring, consumer insight, inventor & trend agencies.

    • Designer - Entertainment & Licensing
      • Jun 2001 - Jun 2010

      Independently directed and designed licensing style guides for girls & preschool brands, including My Little Pony, Littlest Pet Shop, Playskool, Glowworm, & Mr. Potato Head. •Collaborated with internal teams including licensing account managers, brand marketing, toy & game design, IP design, web development to ensure visual and strategic brand consistency. •Followed up with ongoing with brand development needs, providing trade show graphics & digital expressions.•Gained proficiency in brand development, character design, managing freelancers, organizing complicated projects, technical troubleshooting.•Managed the design process from early conceptual stages and theme planing and communication goals to production details, consistency, file formatting and ease of use.

Education

  • 1998 - 2002
    Rhode Island School of Design

Suggested Services

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Industry Focus. “Graphic Design”

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